by Ray Schultz on May 16, 1:58 PM
There have been eight postal-rate boosts since 2018, Mailingl.com reports.
by Ray Schultz on May 15, 10:47 AM
The new platform, Melissa Marketplace, takes its lead from consumer online marketplaces such as Amazon, eBay and Etsy.
by Ray Schultz on May 14, 2:25 PM
Most firms face data challenges, but are working on solutions, Porch Group Media and Ascend2 report.
by Ray Schultz on May 13, 4:42 PM
InboxArmy has joined the Global Email Alliance of email marketing experts who help enterprise brands with strategic direction and production as well as deliverability, security and compliance.
by Ray Schultz on May 10, 1:56 PM
Nylas Email for Salesforce allows brands to track email communications with customers, the firm says.
by Ray Schultz on May 9, 2:45 PM
Confident brands are more likely to expect revenue increases this year, Anteriad and Ascend2 report.
by Ray Schultz on May 8, 12:45 PM
Most email marketers plan to include automation in the year ahead -- more than the number who plan to use AI, Ascend2 reports.
by Ray Schultz on May 7, 1:47 PM
ZeroBounce says it has a solution for the decade-old problem of addresses that bounce.
by Ray Schultz on May 6, 4:14 PM
Eleven percent of brands are using AI for more than two use cases and 38% for one, a study of how B2B sales and marketing leaders use generative AI finds.
by Ray Schultz on May 3, 12:23 PM
Consumers feel overwhelmed by too much advertising and choice, Accenture reports.