Consumer Research Manager
Mgr of Consumer Research to join Consumer Research team. Responsibility of this role is to manage primary mktg research to provide an understanding of the audience, their needs and interests for key brands. Must build solid relationships with internal partners to discuss how insights impact brands. Min 2-3 years mktg research experience, in publishing or media a plus, supplier-side experience a plus. Min. bach. degree in mktg, mktg research or related field. Thorough knowledge of Pwrpt, Excel and Word req’d, SPSS a plus.
- Company: Hearst Magazines
- Job function: Research: media, market, advertising, online
- Firm type: Media Company (TV, newspapers, online publisher, ad network etc.)
- City: New York
- State: New York
- Job posted on: May 25, 2012
- Posting expires on: June 24, 2012
- Respond to: http://hearstcareers.silkroad.com
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