Judging

Digital Out-of-Home Awards Judging Methodology:

MediaPost has created the Digital Out-of-Home Awards to honor the most innovative and effective advertisements in the realm of digital-out-of-home media.

Our judging panel consists of experts from the fields of advertising, marketing, digital technology and outdoor media.

By the time a Digital Out-of-Home Awards entry reaches the winner’s circle, it has survived two rounds of judging. Round One consists of the MediaPost editorial team reviewing and judging each of the categories. Our editors handpick three finalists per category and then send the results to the 2014 Digital Out-of-Home Awards judges, who will review the three finalists from each category and ultimately name a winner for each.

If you are interested in becoming a juror for the Digital Out-of-Home Awards, contact Laura Daly.


Brandon Berger
Worldwide Chief Digital Officer, Ogilvy & Mather Worldwide
Brandon leads Digital@Ogilvy across North America, Latin America, EAME and Asia Pacific. He is also a member of the Ogilvy & Mather Worldwide Board. As one of the few global digital media executives, Brandon is responsible for establishing and leading the digital agenda across the network: this includes setting the network's global digital strategy, leading M&A and offer development; along with building new capabilities and practice areas, and for bringing this to clients.

Under Brandon's leadership, Ogilvy has built the largest global digital network capable of mobilizing worldwide resources for any client regardless of location. This includes establishing key global practices and M&A around mobile, ecommerce, data, user experience, technology and delivery, and launching Social@Ogilvy, the largest social agency network in the world.

Prior to his role as Chief Digital Officer at Ogilvy & Mather, Brandon was head of digital for MDC Partners (MDCA) the 9th largest advertising and marketing holding company. Brandon was responsible for digital corporate strategy, M&A, and portfolio optimization. Brandon was instrumental in transforming the organization from 10% of their total revenue from digital services to over 40%. In addition, he led their investments in venture portfolios, and launched the first Agency Trading Desk.

Known for bridging Advertising, Technology, Digital Media and Capital, as well as having a global digital perspective, Brandon is a frequent industry expert in the press and conferences. He has been interviewed by major media sources such as Bloomberg, Wired, Time Magazine and the New York Times. Has spoken all over the world at major industry conferences including CES, Cannes Lions. E3, Adtech, Internet Week, Social Media Week, Social Media Matters and was recently recognized by Adweek as one of the "Young Influentials: 20 under 40 Changing the World.

Brandon is a board member, advisor, and investor to some of the top digital media companies and venture funds in the industry. His professional awards include Clios, Cannes Lions, Effies, and Demo Mobile Demo God.

Barry Frey
President & CEO, DPAA

Mr. Frey joined the Digital Place Based Advertising Association (DPAA) as President & Chief Executive Officer in May 2013. The DPAA provides industry leadership to networks, technology, content and research companies, and connects the ecosystem to the advertising marketplace. Barry oversees all operations driving awareness, value and revenue to this fast growing space.

The Video Everywhere campaign is also reflected in the DPAA's annual conference, now called the Video Everywhere Summit. Under Mr. Frey's leadership, the Summit has shattered all previous attendance records while firmly establishing itself as the premier conference dedicated to video neutral media planning, activation and marketer’s use of multi-screen strategies.

Before joining DPAA, Mr. Frey was widely recognized as a digital and advanced advertising leader and revenue generator. As the architect, marketer and chief revenue officer for Cablevision's digital and advanced advertising business, he oversaw the ad sales transition to the digital model. As Executive V.P. Advanced Platform Sales, he built the mobile and web advertising businesses, and the industry’s leading advanced TV operation, all driving the creation of new revenue streams.

He brought to market an array of products including branded content, ITV, VOD advertiser channels, addressable television plus a plethora of rich data, analytics and optimization tools. These products and Barry’s leadership led to an array of multi level partnerships with advertisers and agencies.

Boards, Community, Engagements:

Mr. Frey serves on the boards of the DPAA and the International Radio and TV Society. Additionally, he is on the Advisory Board for Simulmedia, the Leadership Council of Media 4 Social Impact and the UJA Global Marketing Leadership Committee.

He frequently speaks on the evolution and future of media, advertising and television at conferences in the U.S. and in Europe.