Tim Daly

thinaire Founder

thinaire deploys patented systems that allows individuals with NFC enabled smart devices to engage with things such as RFID embedded smartposters, NFC payment terminals and is the agnostic On-ramp to the NFC mobile wallets (currently Google and Isis with others soon to follow). To be On thinaire will be to participate in a rich mobile experience that will allow for value added engagement and activation opportunities, such as point of sale redemptions using the mobile wallet, engagement with store loyalty programs, downloading and engaging with rich media content, tailored and relevant offers, charitable giving, mobile and e-commerce, and social media sharing.

Meet Tim at:

Interstitial Minute: Near Field Communications - Changing the Way We Connect With Brands and Each Other
Date/Time: 4:00 PM

Tim Daly, Founder of thinaire will discuss and demo how emerging Near Field Communications (NFC) technologies are starting to impact 1:1 mobile communications at or near the point of purchase to address the core drivers of marketing campaigns - mobile payments, advertising and promotions, peer-to-peer sharing of content and more. Using a real case study Tim will demonstrate what the creative and commercial potential of NFC offers to brands, agencies, media owners and consumers.

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