Morgan StewartTrendline Interactive Co-founder and CEO
Morgan Stewart is Co-Founder and CEO of Trendline Interactive. His email marketing journey began in 1999 when he managed the development of Pampers websites and email marketing programs across the U.S., Western Europe, and South America. With over 14 years of experience in online marketing, Morgan has become recognized as one of the online industry’s thought leaders in online trends and interactive marketing.
Prior to Trendline, Morgan acted in multiple roles with ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions. Morgan launched ExactTarget’s strategic consulting practice in 2004 and managed that team for more than 3 years before dedicating the majority of his time to studying and writing about how consumers interact with brands across web, email, mobile, and social networks.
Morgan is a regular columnist for Mediapost’s Email Insider and Engage: GenY and frequently contributes to other leading industry publications. His research is frequently cited in eMarketer and his work has been featured in leading publications including Fortune, Forbes, Newsweek, and Mashable.
Meet Morgan at:
Panel: Overcoming the Organizational Silos in the Marketing Department
Date/Time: June 09, 9:30 AM
Everyone thinks they can do email marketing, but in reality there is a reason that marketers specialize. Despite a push towards integration, many marketing teams lack alignment. In this session, email marketers will discuss how they are overcoming silos and working with colleagues and creating pipelines, as well as how they are navigating internal politics to have email’s voice heard within the larger marketing organization. Attendees will learn successful tactics for working with digital marketing colleagues, how to align budgets and strategies, how to work as a team and how to convince the CMO of email’s importance.← Back to speaker list