Jordan Cohen

Fluent CMO

Jordan is a well-known industry veteran and frequent speaker, author, and media spokesman on a wide variety of digital marketing topics. As Chief Marketing Officer for Fluent, the industry's leading customer acquisition platform, he is responsible for all strategic marketing, branding, demand generation, communications, and strategic partnership programs.

Prior to joining Fluent, Jordan served as Vice President of Marketing for real-time email technology innovator Movable Ink, where he rapidly established the company as a well-known entity within the email marketing space, and played a critical role in driving triple-digit revenue growth. 

Before Movable Ink, Jordan served as Vice President of Business Development for mobile advertising start-up Pontiflex, where he built the company’s elite partner ecosystem. Earlier in his career, Jordan held senior marketing roles at Unica, Goodmail Systems, Epsilon, and the DMA. He graduated from the University of Michigan, Ann Arbor with a BA in Communication Studies.

Meet Jordan at:

Navigating The Career Paths of Email Marketers
Date/Time: June 10, 9:00 AM

Email marketing is a technical job within a marketing team and frequently email marketers find themselves on an island. In this session, email insiders, from experienced veterans to fresh-faced new hires, will exchange war stories and discuss how the industry is evolving, how to find a mentor and how to keep their thinking fresh. Attendees will learn about how email marketing job roles are changing and what learning opportunities exist in order to help manage their email careers.

 

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