Future of Media New York City September 23, 2009 Speaker List

• Chris Anderson Editor-in-Chief, Wired Magazine

  Session

  8:00 AM

  Forum

• Mark Cuban Chairman & Co Founder, HDnet and Dallas Mavericks

  Session

  8:00 AM

  Forum

• Bob Garfield Co-host, "On the Media" produced by WNYC and distributed by NPR, Columnist for MediaPost and The Guardian

  Bob Garfield has never held a job with an agency or marketer.  He has no relevant education, experience or data. He owns exactly one dark suit. He is also the most prominent commentator and analyst of advertising and marketing who has ever lived. His weekly MediaPost column explores the frontiers of 21st-century marketing and media or whatever crosses his mind as deadline approaches. His bi-weekly column for the Guardian does the same but adds a “u” to “labour.”

  Session

  8:00 AM

  Forum

• Milton Glaser , Milton Glaser, Inc.

  Session

  8:00 AM

  Forum

• Reid Hoffman Executive Chairman and Co-Founder, LinkedIn

  Reid Hoffman is Executive Chairman and a co-founder of LinkedIn. Prior to LinkedIn, Reid was Executive Vice President of PayPal where he was in charge of all business relationships: business development, corporate development, international, government relations, and banking/payments infrastructure. During his tenure at PayPal, Reid was instrumental to the acquisition by eBay and was responsible for partnerships with Intuit, Visa, MasterCard and Wells Fargo. Reid also has held management roles in significant technology companies, including Fujitsu Software Corporation and Apple. In addition to LinkedIn, Reid serves on the Board of Directors for SixApart, Kiva.org, and Mozilla Corporation. Reid graduated with distinction from Stanford University with a BS in Symbolic Systems and from Oxford University with a Master’s degree in Stanford University with a BS in Symbolic Systems and from Oxford University with a Master’s degree in philosophy and a Marshall scholarship.

  Session

  8:00 AM

  Forum

• Judy McGrath Chairman and CEO, MTV Networks

  Judy McGrath is the Chairman and CEO of MTV Networks, a position she has held since July 2004. In this role, she oversees the management and operation of the company’s multiplatform portfolio, which includes MTV, MTV2, mtvU, VH1, VH1 Classic, CMT, Logo, Nickelodeon, Nick at Nite, TeenNick, Nick Jr., Nicktoons, COMEDY CENTRAL, TV Land, Spike TV, AddictingGames.com, Atom.com, Shockwave.com and GameTrailers.com.
  In her time at the helm of MTVN, her teams have developed programs and events across the entire company’s portfolio of brands that have become cultural landmarks to people everywhere, including MTV’s “Video Music Awards,” the “MTV Movie Awards,” “Jersey Shore,” “Teen Mom,” “The Real World,” “Laguna Beach” and “The Osbournes;” VH1’s long-running, award winning Save the Music campaign and “Basketball Wives;” CMT’s “Crossroads;” Nickelodeon’s “iCarly,” “Victorious,” “True Jackson, VP” and “Go, Diego, Go!;” and Spike TV’s “Ultimate Fighter,” among countless others.

  Session

  8:00 AM

  Forum

• Rob Norman CEO, GroupM Interaction Worldwide

  Rob was named the first Worldwide CEO of GroupM INTERACTION in 2007. In that role, he oversees the activities of the world’s largest buyer of online media with billings of $3 billion. GroupM Interaction also is the largest agency customer of Google, Yahoo and MSN.
  GroupM Interaction employs 1500 people across the world and operates four agency brands being Beyond Interactive, MEC Interaction, Mindshare Interaction and Outrider. Rob is considered a digital marketing pioneer and is a frequent keynote speaker at industry events. He was named a Media Maven by Advertising Age in 2007 and sits on the board of WPP Digital, the venture arm of WPP. He also is a member of the board of Wild Tangent, the online gaming network, and of digital design agency Schematic. Across his career Rob has worked with a number of clients in the luxury and fragrance, color and beauty sectors including LVMH, Richemont and Calvin Klein.
  Rob has worked for more than two decades in the media agency business in a variety of increasingly senior roles, mostly at GroupM agency Mediaedge:cia. He joined Mediaedge:cia in 1986 prior to the merger that formed the company as it exists today. At that time, the agency was known as CIA, and Rob joined in London after starting his career at Colman RSCG a year earlier as a media assistant.
  Rob rose quickly through the ranks at CIA, first becoming a Group Head and then founding the company’s first joint venture media operation, which became the model for three subsequent ventures. In 2002, following the merger of CIA with Mediaedge, Rob was appointed Worldwide Director of New Business Development, while also heading up Outrider, as CEO Worldwide. In March 2003, he was appointed to the role of Chairman, U.K., overseeing all U.K. businesses.

  Session

  8:00 AM

  Forum

• Vivian Schiller President & CEO, NPR

  A media executive and journalist with more than 20 years experience in the industry, Vivian Schiller joined NPR as President and CEO on January 5, 2009. She comes to NPR from The New York Times Company where she served as Senior Vice President and General Manager of NYTimes.com.
  
  As President and CEO, Schiller oversees all NPR operations and initiatives, including the organization’s critical partnerships with our 800+ member stations, and their service to the more than 26 million people who listen to NPR programming every week.

  Session

  8:00 AM

  Forum

• Martha Stewart Founder, Martha Stewart Living Omnimedia

  From her award-winning magazine, Martha Stewart Living, to her bestselling product lines, Martha Stewart shares the creative principles and practical ideas that have made her America’s most trusted guide to stylish living. Millions of consumers rely on Martha Stewart as their arbiter of style and taste and their guide to all aspects of everyday living - from cooking and entertaining to decorating and gardening, and much more. Martha’s unique business sense and creative vision is the framework for Martha Stewart Living Omnimedia, and the expansive multimedia portfolio that encompasses award-winning media and merchandise, including Martha Stewart Living and Everyday Food magazines, the marthastewart.com website, the nationally syndicated television show, The Martha Stewart Show, the Martha Stewart Collection of home products exclusively at Macy’s and more.

  Session

  8:00 AM

  Forum

• Susan Whiting Vice Chair, The Nielsen Company

  As Vice Chair of The Nielsen Company, Susan Whiting shares oversight with Chairman and CEO David Calhoun in the Office of the CEO, and focuses on client relations.
  Ms. Whiting serves as a member of The Nielsen Company’s Executive Council and is a member of the Board of Directors for Wilmington Trust Corporation, the Ad Council, the Center for Communication and the YMCA of Greater New York. She is also a member of the Board of Trustees of Chicago’s Peggy Notebaert Nature Museum. She was recognized in 2007 by Crain’s New York Business as one of its “100 Most Influential Women in New York City Business” and by The Wall Street Journal in their “Women to Watch” series.
  Susan Whiting graduated from Denison University with a BA, cum laude, in Economics, and currently serves as a trustee of the University.

  Session

  8:00 AM

  Forum

Future of Media New York City September 23, 2009 Agenda