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A Global Media Powerhouse - VP of Revenue, Global Digital Brands

A global media powerhouse is looking for a Vice-President of Revenue, Global Digital Brands, to join the team at one of the world’s biggest and most envied digital media companies. In this new and extremely crucial role, you’ll be helping grow ad revenue through both quick wins and savvy, long-term plays. If you’re a highly numerate salesperson who lives to conquer major challenges in a global context, then we want to hear from you.

Nitty Gritty
The buck stops here: you’ll be overseeing the group’s digital budget, with a major emphasis on driving revenue through ad sales, including multi-country buys and programs. Reporting to the Chief Digital Officer, you’ll also work with local CEOs and heads of advertising to set digital revenue targets.

To get this done, you’ll need to analyze the existing and previous sales efforts, and look at creating innovative advertising opportunities. This role cuts across all the publisher’s brands, and you’ll need to leverage that position by crafting a standard go-to-market pitch, creating a consistent suite of products across the network, and determining best practices around native advertising and content marketing, all with an eye toward maximizing revenue.

Through it all, you’ll be working to create efficiencies as well as to increase sales, in part through the rollout of a programmatic solution for selling ad inventory. You’ll need to be quick to move, so previous experience working with vendors with supply-side platforms (SSPs) will be essential.

Keep in mind that although this a major media role, you’ll be working in a newly formed unit. So be ready to roll up your sleeves and get to work—it’s certain to pay off.

Candidate Profile
As an ad sales pro, you’re extremely creative, idea-driven, tactical, and persuasive—and your CV shows the results of that temperament and of your hard work.

Having come up the revenue track, you have major experience in either biz dev or sales. You also have experience working across multiple consumer brands in a global organization, and you’ve been quick to embrace programmatic sales solutions as another tool in the ad-sales arsenal.

Maybe you’ve worked at a major publisher already, one that’s either partly digital or entirely digital, such as Yahoo! or MSN. But either way, you’re comfortable working with multiple brands and finding potential efficiencies across such networks.

As you know, sales is ultimately about relationships, so it will also be important to strengthen and grow the publisher’s relationships with global top-50 advertisers and major agencies. Experience working with such companies, as well as selling ads against the fashion/lifestyle/pop culture verticals, will serve you very well here.

Inside Skinny
Bottom line: this is a highly entrepreneurial role. If you’re currently the strong number two on a globally focused sales team and looking for a place to move forward, then this might be the perfect time to strike out on your own.

Net-Net
This is an awesome place for a sales pro who’s looking for a place with lots of latitude and the chance to help make a major digital player even better.


All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, veteran status, marital status, disability, or any other status protected by applicable law.


  • City: New York
  • Job posted on: Oct. 21, 2014
  • Posting expires on: Dec. 5, 2014
  • Respond to: http://bit.ly/1wChva7
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