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Cardlytics - Business Development Director, West Coast

Category: Business Development
Location/City: West Coast

 

Are you one of those technically proficient and creative individuals who wish they’d had an opportunity to contribute to a major institution in its infancy? If you are, then we can’t wait to meet you! At Cardlytics, you’ll face new challenges every day that will demand new and innovative solutions. Our culture is all about working hard and playing hard in a fun-loving environment.

 

Responsibilities

The Business Development Director will help shape and execute our strategy around ad tech, publisher, social media, and mobile partnerships – focused on covering the west coast. The Business Development Director will identify, develop, and maintain partnerships throughout the digital ad ecosystem and direct advertisers to help take their digital audience targeting and measurement programs to a new level.

The Business Development Director will educate partners and advertisers about Cardlytics’ solutions.

  • Identify and prospect new partners and opportunities as well as respond to incoming inquiries.
  • Take partnerships from the exploration and discussion phase to the execution phase, working cross-functionally with many teams internally (such as legal, operations, analytic, partnership management, etc.) as well as externally.
  • Manage opportunities through from inception through to close.
  • Work cross-functionally to make sure the appropriate stakeholders are included, and the appropriate leaders are aware of what you are undertaking.
  • Manage and grow established digital agency relationships
  • Working with the Sales team, develop and manage agency revenue plan

 

Skills and Requirements

The ideal candidate must have the ability to juggle multiple engagements simultaneously while keeping a broader group internally informed of progress. The ideal candidate thrives on change and will run with new challenges.

 

  • Minimum 5 years of business development experience
  • Extensive knowledge of the Internet and online advertising, including using data for targeting and measurement strong understanding of data-driven targeting practices of the online marketing industry.
  • Well versed in developing strategic proposals for digital marketing programs
  • Comprehensive understanding of the digital landscape including the display data, measurement and media eco-system.
  • Proven track record of presenting digital program strategies to senior-level marketers at top retail brands.
  • Excellent customer/partner management and problem solving skills.
  • Extensive understanding of digital trends and best practices and ability to apply that knowledge to specific customer goals/objectives
  • Proven track record of developing strategic business relationships, structuring creative and successful
  • Excellent proven organizational, time-management and multi-tasking skills
  • Ability to travel up to 30%
  • BA/BS degree required. MBA preferred.

 

 

Benefits 

We value our employees’ time and efforts. Our commitment to your success is enhanced by our competitive compensation and extensive benefits package including paid time off, medical, dental and vision benefits, potential equity for strong candidates, and future growth opportunities within the company. Plus, we work to maintain the best possible environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning and culture.

 

About Cardlytics 

Cardlytics is a game-changing marketing and analytics platform, providing businesses, for the first time, with a timely and complete view of consumer purchase behavior. The company has unmatched, exclusive access to current and historical purchase behavior for nearly 70 million U.S. households and 30% of U.K. households, capturing spending across all stores and categories. The Cardlytics platform is built upon historical consumer purchase information, provided securely by its premier network of over 300 financial institution partners, including Bank of America, PNC and Regions Bank. The company is also the pioneer and leader in the card-linked marketing space, providing both national and local businesses with revenue-generating digital and mobile marketing options, based upon its core analytics platform.

Cardlytics is headquartered in Atlanta with offices in London, New York and San Francisco.


  • City: Atlanta
  • Job posted on: Oct. 29, 2014
  • Posting expires on: Nov. 28, 2014
  • Respond to: Laura Marsee
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