IW Group - Strategic Planner

Strategic Planners collaborate with business leaders and creative minds in a multi-discipline team to deliver great work.  They are connected players, inspirational leaders and mentors. They are the owners of the strategy. Planners are analytical thinkers who dive deep to uncover core insights leading to the solution. They are the strategic connectors of our daily work.

The ideal candidate is logical and analytical, intuitive about people, a strategic thinker with intense curiosity, an eclectic user of information, and an engaging storyteller with strong interpersonal skills.

CORE RESPONSIBILITIES

•  Establishes a good working relationship with clients

•  Responsible for day to day management of all research relating to the brand and advertising

•  Write creative briefs and brief creative teams

•  Set up and manage research projects

•  Proactively suggest new means of developing and understanding the brand

•  Develop and maintain respect with creative teams, account team and intelligence department: push them all to achieve better work

QUALIFICATIONS

•  At least a bachelor’s degree or equivalent. Masters would be a plus.

•  Minimum of 2-4 years experience in planning, strategic planning or related communications experience

•  Some experience or knowledge of digital/mobile analytics

•  Marketing background and strong analytical capabilities a must

•  Ability to think creatively and evidence of success in developing brands and delivering them to market