IW Group - Sr. Media Planner (Digital)

IW Group, an Ad and PR agency based in West Hollywood, specializing in the total market approach is seeking a seasoned, high performing media planner (digital emphasis) with innovative thinking.  Must be a passionate media expert with a desire to ideate, develop and implement best in class media solutions.  Must have strong working knowledge across all media channels especially digital. 

Responsibilities include, but not limited to the following:

Responsibilities/Qualifications include:

-Minimum of 3-4 years of related, relevant experience

-Heavy digital media planning and buying with some traditional experience

-Experience and familiarity with multi-cultural segments; US Asian market understanding, a plus

-Able to help during plan development process
-Handle all client requests
-Knowledge of third party tracking and serving technology
-Proven ability to synthesize data/results, identify trends/key findings
-Skilled presenter

-Manage and build relationship and partnerships with media partners