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Everytown for Gun Safety - Content Strategy Director

Digital Content Strategy Director

Everytown for Gun Safety is hiring an experienced Digital Content Strategy Director in our New York City office to serve as a senior editorial lead and manager for our websites, interactives, and social media channels. The ideal candidate will have 5 years of experience building and analyzing a digital audience for a media, campaign or advocacy organization.

You’ll lead a team responsible for educating, persuading, and engaging Americans around solutions to gun violence.

Responsibilities

  • Lead digital content strategy across all digital properties including our websites, blogs and social media.
  • Manage design, social media, and web content staff as well as agencies and freelancers.
  • Establish and report on actionable metrics around organization’s content strategy and target audiences including reach, retention and engagement.
  • Write, edit, and proofread web content and concepts to ensure a consistent design aesthetic and editorial voice across digital properties.
  • Collaborate with campaigns, policy, legal, and communications teams to maintain a comprehensive digital content calendar.
  • Lead from conception to deployment all interactive and multimedia products.
  • Collaborate with department heads regularly on website needs and develop tools or web solutions to meet them.

Qualifications

  • 4-6 years of experience managing website, blog, social and/or online advertising for a media organization, campaign, or non-profit. Preference to candidates with newsroom or digital journalism experience.
  • Deep understanding of how to attract and engage a digital audience including, but not limited to, using social media, search, third-party aggregators, e-newsletters, events and content partnerships.
  • Expert project manager of web design and development.
  • Ability to write, copy-edit and proof-read in rapid response environment.
  • Ability to transform complex data sets and policy issues into accessible and compelling digital content.
  • Ability to work in a fast-paced, campaign-like environment within a growing, diverse team with unpredictable hours.
  • Prior experience managing staff.

About Everytown for Gun Safety

Everytown for Gun Safety is a movement of Americans fighting for common-sense policies that will reduce gun violence and save lives. Everytown is the largest gun violence prevention organization in the country with more than 2 million supporters including moms, mayors, survivors, and everyday Americans who are fighting for reforms that respect the Second Amendment and protect people. At the core of Everytown are Mayors Against Illegal Guns, founded in 2006 by former New York City Mayor Michael Bloomberg and former Boston Mayor Tom Menino, and Moms Demand Action for Gun Sense in America, a grassroots movement of American mothers founded on the day after Newtown. Learn more at www.everytown.org and follow us @Everytown.

Everytown for Gun Safety Action Fund, Inc., provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

How to Apply

Applications will be accepted until the job is filled. Please send a cover letter, resume, writing sample and any salary requirements to digitaljobs@everytown.org. Include “Digital Content Strategy Director” in the subject line.


  • City: New York
  • Job posted on: Jan. 13, 2015
  • Posting expires on: Feb. 12, 2015
  • Respond to: digitaljobs@everytown.org
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