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Raymour & Flanigan - Media Director

Raymour & Flanigan, the largest furniture and mattress retailer in the Northeast, is seeking an experienced Media Director with significant leadership, marketing, traditional and digital media expertise. Qualified candidates must have experience leading a team of associates, building strong media partnerships, and planning for and achieving strategic business goals.  This position will be responsible for leading our in-house media team, which is tasked with all planning and buying of the company's sizeable traditional and digital media placements. This position provides the opportunity to join an industry-leading team based at our Syracuse, NY headquarters.

Primary responsibilities:

  • Leads media team by setting vision, and supporting associates in exceeding expectations
  • Creates annual media budget for multiple markets and media platforms
  • Prepares and builds company's multi-platform media plan to meet goals
  • Negotiates media rates with vendor partners
  • Responsible for strategy and execution of digital media buys
  • Oversees current relationship with Digital marketing agency
  • Perform additional functions that may be assigned at the discretion of management

Requirements:

  • Excellent leadership qualities
  • Strong interpersonal skills, including ability to develop successful partnerships
  • Great negotiation skills, with significant experience in price negotiations
  • Outstanding analytical skills - comfortable working with, interpreting and presenting data in an understandable manner
  • Experience and knowledge of media analytics tools (ie. Neilson, Arbitron, Experian)
  • Mastery of all media cost metrics (ie. CPP, CPM, CPC)
  • Knowledge of and familiarity with STRATA (SBMS) highly preferred
  • Must be confident communicating and presenting to all levels of leadership in organization
  • Willingness and ability to travel throughout Northeast to meet with partners
  • Ability to thrive in an extremely dynamic, and fast-paced environment
  • Strong financial acumen with some experience in accounting related functions
  • Bachelor's degree in Marketing, Communications or related track. Graduate level education preferred.
  • Minimum of 7 years leadership experience in a high volume marketing environment.

At Raymour & Flanigan, we recognize and appreciate all of our team members' hard work and dedication. We pride ourselves on being a long-term, privately held company that takes care of its associates by recognizing each individual's potential and investing in their future success!   

Raymour & Flanigan provides a full range of comprehensive benefit programs to help you achieve your wellness and financial goals:

  • Health Insurance (Up to 80% of premium paid) and Prescription Drug Coverage
  • Dental and Vision Coverage
  • Company paid Life Insurance
  • Company paid Short-term Disability
  • 401(k) Retirement Plan w/ Company Match & Profit Sharing
  • Voluntary Life and Long-term Disability Insurance
  • Flexible Spending Account
  • Employee Assistance Program

Other Great Benefits:

  • Weekly Pay
  • Paid Vacation and Holidays
  • Voluntary Vacation Purchase Program
  • Training and Development
  • Tuition Reimbursement Program
  • Generous Associate Purchase Discount

Raymour & Flanigan proudly supports a drug free and smoke free work environment.

Raymour & Flanigan is an Equal Employment Opportunity employer that does not discriminate against any associate or applicant on the basis of race, creed, color, religion, sex (including pregnancy), age, national origin, physical or mental disability, sexual orientation, marital or familial status, genetic information or other basis protected by law.


  • City: Syracuse, NY
  • Job posted on: May 12, 2015
  • Posting expires on: June 11, 2015
  • Respond to: hheinze@raymourflanigan.com
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