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Newcast - Vice President

VP, CONTENT STRATEGY

Overview:

Newcast, the Content & Partnerships division of ZenithOptimedia, seeks a VP to deliver the best-in-class content strategy and content-led solutions for brands. The VP will become an expert in all aspects of content marketing leveraging data and analytics in order to provide strategic consultancy services to clients and ZO colleagues.

        The VP will have full responsibility for developing and delivering content campaigns, digital/social research and strategies for clients, in addition to the development of new products and services, and revenue generation for Newcast US.

 

Responsibilities:

  • Develop innovative and effective content strategies for clients inclusive of social listening and search/social data analysis (content audit)

  • Develop, sell, and deliver high quality content solutions infused with the latest digital/social activation offerings for clients   

  • Pro-active generation of additional revenue for ZenithOptimedia via content solutions and consultancy projects

  • Oversee implementation, ensure insightful capture of data driven insights, application of relevant marketplace trends, and amplification of plans to drive ROI 

  • Work with Newcast’s global network to support in the delivery of global projects (research and implementation) as well as new business pitches

  • Develop ongoing, strong & productive relationships with ZO account teams, planning, clients, and media owners / third-party contacts.  Identify new and relevant partners to recommend and fulfill activation plans.

 

Required Qualifications:

  • Expertise- Functional and technical knowledge and skills to perform at a high level of accomplishment; has a strong command of the content landscape and digital/social content application from a brand communication and publisher perspective.

  • Client Focus- Dedicated to meeting the expectations and requirements of external and/or internal clients; acts with clients in mind; establishes and maintains effective relationships with customers and gains their trust and respect.

  • Strategic Ability- Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future-oriented; can create competitive and breakthrough strategies and plan.

  • Drive for Results- Action-oriented and full of energy for the things he/she sees as challenging; seizes opportunities; steadfastly pushes self and others for results.

  • Relationships and Teamwork- Team player and collaborative, easily gains trust and support of peers; Encourages collaborations.

    PLEASE APPLY AT http://www.publicisgroupe.com/#/en/career/talent/offer/id/ZO01236


  • City: New York
  • Job posted on: Aug. 4, 2015
  • Posting expires on: Sept. 3, 2015
  • Respond to: http://www.publicisgroupe.com/#/en/career/talent/offer/id/ZO
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