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Capstrat - Media Buyer/Planner

Love working across multiple verticals? Do you get excited mastering the art of media consumption and staying updated on new media trends? Come join an awesome team where there are no limits as to how strategy and research combine to form the new age in advertising.

 We are searching for a media planner/buyer who will serve as a liaison between internal strategy teams, external clients and media vendors. This versatile person will focus on the execution of digital media strategies across a variety of channels.

Responsibilities:
  • Partner with media vendors to keep projects on time, on budget and on task
  • Conduct QA of media initiatives including technical aspects (pixels, reporting and tracking) and creative aspects (ad copy and creative)
  • Assist media lead in performance reporting
  • Assist media lead in troubleshooting campaign issues mid-stream
  • Keep internal and external stakeholders up to date on task status
Qualifications:
  • Understanding of display advertising and paid search, ideally with exposure to programmatic buying
  • Experience executing large-scale, multitactic media campaigns
  • Familiarity with major digital media vendors
  • Comfort in a demanding, fast-paced environment
  • 2+ years’ experience working in online advertising operations or related field
  • Strong familiarity with third-party ad servers, such as DoubleClick, Atlas, OpenX, etc. (we use DFA, so direct DFA experience is preferred)
  • Ability to create ad tags and floodlight tags and implement media vendor pixels
  • Basic familiarity with general web technologies used by ad codes (HTML, JavaScript, Flash, etc.) or a strong willingness to understand them
  • Excellent MS Excel skills and knowledge of other MS Office products (Word, PowerPoint)
  • Extreme attention to detail and dependability
  • Strong analytics, problem-solving and decision-making skills 

  • City: Raleigh
  • Job posted on: Jan. 8, 2016
  • Posting expires on: Feb. 7, 2016
  • Respond to: lstevenson@capstrat.com
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