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About.com - Programmatic Sales Director

ABOUT Your Role

As a Programmatic Sales Director for About.com, you will be instrumental in growing the programmatic business and forwarding the technology at About.com. You will use your industry knowledge and technical understanding to generate new relationships, identify new tech solutions, and make strategic business recommendations. If you have passion, curiosity, and a streak of entrepreneurship, we want to hear from you.

ABOUT Your Contributions

  • Generate strategic relationships with new demand sources and technology partners to grow current business and prepare for the next evolution of programmatic
  • Regularly interact with buyers in order to provide the market with a better understanding of the unique value of the About.com (and VeryWell) products and inventory, and how these can be aligned with current and future buying needs
  • Understand the evolving marketplace and provide internal strategic recommendations related to the continuous evolution of About.com’s programmatic and audience products
  • Support internal training of direct sales and operational support teams to help them stay abreast of changes in a quickly evolving marketplace

ABOUT You

  • Three to five years of experience in business development, programmatic, or sales for a digital publisher
  • Understanding of the digital advertising ecosystem and the programmatic marketplace
  • Established agency and buyer relationships
  • Understanding of all variations of programmatic publisher products, (programmatic guaranteed, header bidding, etc), DSP technology and media buying
  • BS degree or higher

ABOUT Us

About.com is by far the largest network of expert content on the internet, providing nearly 90 million monthly unique users with outstanding, intent-driven, actionable information.  We are the premiere expert-driven resource on the web, with nearly 1,000 topic-specific experts.

 


  • City: New York
  • Job posted on: July 12, 2016
  • Posting expires on: Aug. 11, 2016
  • Respond to: aluu@about.com
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