|
|
Advertising Rates - Magazines |
Publication |
Frequency |
Circulation |
Unit |
Rate |
5%
$25-50,000 |
9%
$50-100,000 |
13%
$100-150,000 |
17%
$150-200,000 |
20%
$200,000+ |
|
|
4x per year (quarterly) |
20,000 subscribers |
P4CB
SPD4CB |
$8,530
$17,060
None |
|
|
|
|
|
|
|
4x per year (quarterly) |
20,000 subscribers |
P4CB
SPD4CB |
$11,950
$23,900
None |
$11,350
$22,700 |
$10,875
$21,750 |
$10,396
$20,792 |
$9,918
$19,836 |
$9,560
$19,120 |
|
|
12x per year (monthly) |
29,000 copies |
P4CB
SPD4CB |
$14,530
$29,060
None |
$14,100
$28,200 |
$13,760
$27,520 |
$13,420
$26,840 |
13,080
$26,160 |
$12,820
$25,640 |
Cover Premiums: 4th-30%, 2nd-20%, 3rd-10%
No bleed charge
|
Material Close Dates: 15th of month prior |
|
Advertising Rates - Websites |
Publication |
Frequency |
Circulation |
Unit |
Rate |
5%
$25-50,000 |
9%
$50-100,000 |
13%
$100-150,000 |
17%
$150-200,000 |
20%
$200,000+ |
|
|
Run of Site
Run of Network |
|
Standard
Standard |
$100 CPM for ROS
Weekly
$90 CPM for RON
Weekly
|
|
|
|
|
|
Advertising Rates - Online Newsletters |
Publication |
Frequency |
Circulation |
Unit |
Rate |
5%
$25-50,000 |
9%
$50-100,000 |
13%
$100-150,000 |
17%
$150-200,000 |
20%
$200,000+ |
|
|
Mondays |
10,000 |
Standard |
$6,350
Month |
|
|
|
|
|
|
|
Wednesdays & Fridays |
44,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Weekly |
22,500 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Mon, Tue, Wed, Thu |
45,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Weekly |
23,750 |
728x90 & 300x250 |
$2,850
Week |
|
|
|
|
|
|
|
Weekly |
28,000 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
Weekly |
37,250 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
Weekly |
30,000 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
Weekly |
39,000 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
Weekly |
30,000 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
None |
500 |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Fridays |
22,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Daily |
41,000 subscribers |
Standard |
$7,090
Week |
$6,725 |
$6,450 |
$6,160 |
$5,880 |
$5,670 |
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Tue, Wed |
25,000 subscribers |
Standard |
$6,350
Week |
$6,025 |
$5,775 |
$5,525 |
$5,290 |
$5,090 |
|
|
Daily |
38,000 subscribers |
Standard |
$10,900
Week |
$10,350 |
$9,920 |
$9,480 |
$9,050 |
$8,720 |
|
|
Daily |
32,000 subscribers |
Standard |
$7,090
Week |
$6,725 |
$6,450 |
$6,160 |
$5,880 |
$5,670 |
|
|
Weekly |
24,000 subscribers |
Roadblock Takeover - 728x90 Leaderboard and 300x25 |
$2,850/wk
Week |
|
|
|
|
|
|
|
Weekly |
30,000 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
Weekly |
27,000 subscribers |
Roadblock Takeover - 728x90 Leaderboard and 300x25 |
$2,850/wk
Week |
|
|
|
|
|
|
|
Tuesday |
37,000 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
Tuesday |
37,000 subscribers |
Standard |
$2,850 for exclusive takeover
Day |
|
|
|
|
|
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Daily |
49,000 subscribers |
Standard |
$12,500
Week |
$11,875 |
$11,375 |
$10,875 |
$10,375 |
$10,000 |
|
|
Daily |
57,000 subscribers |
Standard |
$8,165
Week |
$7,753 |
$7,425 |
$7,100 |
$6,775 |
$6,530 |
|
|
Daily |
82,000 subscribers |
Standard |
$7,090
Week |
$6,725 |
$6,450 |
$6,160 |
$5,880 |
$5,670 |
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Tue, Fri |
36,500 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Tue, Thu |
20,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Daily |
38,000 subscribers |
Standard |
$10,900
Week |
|
|
|
|
|
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Mondays |
40,000 subscribers |
Standard |
$6,350
Month |
None |
None |
None |
None |
None |
|
|
Daily |
63,000 subscribers |
Standard |
$12,500
Week |
$11,875 |
$11,375 |
$10,875 |
$10,375 |
$10,000 |
|
|
Daily |
48,000 subscribers |
Standard |
$10,900
Week |
$10,350 |
$9,920 |
$9,480 |
$9,050 |
$8,720 |
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Thursdays |
39,000 subscribers |
Standard |
$11,350
Month |
|
|
|
|
|
|
|
Daily |
34,000 subscribers |
Standard |
$7,090
Week |
$6,725 |
$6,450 |
$6,160 |
$5,880 |
$5,670 |
|
|
B-Weekly |
|
Roadblock Exclusive |
$5,750 per week
Week |
|
|
|
|
|
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Thursdays |
25,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
$7,753 |
$7,425 |
$7,100 |
$6,775 |
$6,530 |
|
|
Daily |
38,000 subscribers |
Standard |
$6,350
Week |
$6,025 |
$5,775 |
$5,525 |
$5,290 |
$5,090 |
|
|
Daily |
61,000 subscribers |
Standard |
$8,165
Week |
$7,753 |
$7,425 |
$7,100 |
$6,775 |
$6,530 |
|
|
Daily |
48,000 subscribers |
Standard |
$8,165
Week |
$7,753 |
$7,425 |
$7,100 |
$6,775 |
$6,530 |
|
|
Daily |
41,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Daily |
36,000 subscribers |
Standard |
$7,090/wk for exclusive
Week |
|
|
|
|
|
|
|
Wednesdays and Fridays |
36,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
|
Daily |
35,525 subscribers |
Standard
Standard |
$8,165
Week |
|
|
|
|
|
|
|
None |
150 |
None |
None
None |
None |
None |
None |
None |
None |
|
|
None |
None |
None |
None
None |
None |
None |
None |
None |
None |
|
|
Daily |
30,000 subscribers |
Standard |
$7,090
Week |
$6,725 |
$6,450 |
$6,160 |
$5,880 |
$5,670 |
|
|
Daily |
32,000 subscribers |
Standard |
$7,090
Week |
$6,725 |
$6,450 |
$6,160 |
$5,880 |
$5,670 |
|
|
Daily |
41,000 subscribers |
Standard |
$2,850/day for exclusive takeover
Day |
|
|
|
|
|
|
