Archive

Some things never change. For all of the efficiency and interactivity the digital revolution has brought to the marketing world, the basics of advertising continue to hold true. Great brands want to align themselves with great content, build rich experiences that leverage a medium’s creative palette, and maintain control over where and how their messages reach consumers. The online marketplace of search and nano-targeting banner technologies have been a boon to direct marketers large and small. And yet, big brands still crave the three perennial Cs: Control over placement, Contexts that resonate with customers, and Creativity that brings real impact to a message. A large share of digital ad dollars continues to flow to the clean, well-lit places because that is where branding still happens best.

All Past OMMA Display at Advertising Week Events

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  New York City
  November 7, 2011 Sentry Centers Midtown East, New York Details
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  Los Angeles
  July 18, 2011 Hyatt Regency Century Plaza, LA Details
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  New York City
  November 2, 2010 Details
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  Los Angeles
  July 19, 2010 Details
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  New York City
  November 3, 2009 Details
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  Los Angeles
  July 28, 2009 Details
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  Crowne Plaza, Time Square
  November 6, 2008 Crowne Plaza Times Square, NYC Details