Ed Montes
Digilant Co-Founder & CEOAs CEO and co-founder of Digilant, Ed is responsible for planning and implementing the company’s strategic direction, overseeing international operations, and delivering on the company’s vision. In 2010, Ed was awarded LatinTRENDS Magazine’s Latino Trendsetter Award in the technology category. In 2011, he was named one of Boston Business Journal’s Top 40 under 40.
Prior to becoming the CEO at Digilant, Ed served as the Manager Director for Havas Digital, North America where he was recognized with the Media All Star award by MediaWeek in early 2009.
Meet Ed at:
The Big Reboot: Are Demand-Side Display Systems Changing the Digital Agency?
Date/Time: October 01, 12:15 PM
The buyers are now sellers. Agency trading companies start looking like Wall Street hedge funds. Automation in the online ad industry seems poised to replace humans with algorithms. Suddenly the art of planning is mired in the complex science and pricing of RTB. And figuring out the formulae for attribution among these many channels requires advanced math degrees. From staffing to ad ops to potential conflicts of interest in client relationships, the new display machine is raising important questions about what the digital agency of the future looks like. We bring in some of the people who have been crafting this new machine with the agency world to discuss whether the new display requires a new agency.
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