Dana Della ValleThe DDV Group President
Dana Della Valle, the founder and President of The DDV Group, came to New York in 1986 to work as a model. Over
the last three decades, Ms. Della Valle has worked in virtually every aspect of the fashion and apparel industry, from
advertising and marketing, to production and sales, to finance and mergers & acquisitions in recent years. Her keen eye
for style and gift for understanding the difference between fad and fashion have made her a critical resource to her clients,
who seek to invest in companies with strong growth prospects in attractive market niches.
Meet Dana at:
What Response Marketers Can Learn From The Fashion Business
Date/Time: October 01, 5:00 PM We’ll explore how fashion has evolved from a resistant industry, fearfully protecting its mystique, to a full embrace of building customer response and sales through social. From the power of bloggers to new e-commerce platforms, fashion has involved the consumer in many innovative ways. Response marketers will see how to apply learning from the delicate balancing act between illusion and transparency.