Recent Marketing Daily Articles
M&T Bank Offers Customized Checking Bonus
Feb 9, 1:34 PM
The Buffalo, N.Y.-based bank's "Build Your Own Bonus" incentive provides new customers with bonuses based on...
Coke Launches NASCAR 'Track Walks'
Feb 9, 1:36 PM
The program will kick off at Feb. 14's 2010 Daytona 500. Prior to the race, attendees...
McD's U.S. Sales Dip 0.7%, Global Up 2.6%
Feb 9, 1:46 PM
As the company pointed out, its U.S. performance in January still outpaced that of the QSR...
Staples Kicks Off New Product Eco-Challenge
Feb 9, 3:06 PM
In conjunction with Rochester Institute of Technology's Golisano Institute for Sustainability, Staples says it is starting...
Lakers' Odom In PowerBar TV Spot
Feb 9, 6:08 PM
In the commercial, scheduled to air nationally in February, Odom jumps off the basketball court and...
Ford Partners With PBS For Black History Month
Feb 8, 2:34 PM
Ford has inked a partnership with PBS around "For Love of Liberty: The Story of America's...
Ram Truck Re-Ups With Raminator
Feb 8, 2:46 PM
Chrysler Group's Ram Truck sub-brand is renewing its eight-year-old monster truck racing partnership with Hall Brothers...
Toyota Pulls ABC TV Ads
Feb 9, 5:00 AM
Toyota dealers in five Southeast states have yanked their commercials off ABC TV local affiliates, complaining...
Mintel Predicts Banking Changes
Feb 8, 5:00 PM
Chicago-based Mintel Comperemedia is forecasting five major changes for banks in 2010: the end of "totally...
Sun Life Financial Scores Big During Super Bowl
Feb 8, 5:02 PM
Sun Life Financial received over $26 million in media value during the Super Bowl through 68...
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