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Social network myYearbook is the latest Web publisher to add IM-community service Meebo to its pages. Since October, Meebo has syndicated its Web chat and IM offering across 25 sites and now boasts 65 publishing partners overall.
With nearly 10 million unique monthly visitors, MyYearbook is the largest site that Meebo has teamed with to date. In March, 4.3 million people accessed Meebo through partner sites, expanding the company's overall reach to more than 45 million.
"IM is the most requested feature on myYearbook," said myYearbook CEO Geoff Cook. "We are thrilled to work with Meebo to enrich our members' communications and ultimately drive more engagement."
Among the latest to sign on -- but not yet launch Meebo -- are AddictingGames, Bleacher Report, CafeMom, Current TV, Fluster, IGN.com and Sugar Publishing. Among the 25 sites already live with Meebo, 13% of monthly visitors are using the service and each user sends 30 IMs per day from the Meebo toolbar, according to the Mountain View, Calif.-based company.
Through its publisher network, Meebo is also allowing ad partners to extend their buys on its properties across social networks, entertainment and gaming sites, and blogs.
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