Welcome | View My Profile | Sign Out
MediaPost Home About MediaPost Privacy/Terms Media Kit Sitemap
Publications Home News►
Online Media Daily Media Daily News Marketing Daily Mobile Marketing Daily Search Marketing Daily
Daily Feed> Email Daily Feed> Video Daily Feed> Social
Online Blogs►
Online Spin Email Insider Search Insider Behavioral Insider Online Publishing Insider Mobile Insider Video Insider Gaming Insider Performance Insider Metrics Insider Social Media Insider Just An Online Minute Daily Online Examiner Raw Blog
Media Blogs►
Research Brief Diane Mermigas:On Media TV Watch TV Board Magazine Rack Media Creativity Notes From the Digital Frontier Digital Outsider Mad Blog Red White and Blog
Marketing Blogs►
Engage:Hispanics Engage:Kids 6-11 Engage:Moms Engage:Boomers Engage:Gen Y Engage:Teens Marketing:Green Marketing:Sports
Magazines►
OMMA Magazine Media Magazine
Subscribe
Feedback Loop RSS Feeds Archives Subscribe
Feb 24 OMMA Metrics Measurement (NYC) Feb 25 OMMA Behavioral (NYC) Mar 17 OMMA Global (San Francisco) Apr 14 Search Insider Summit (FL) Apr 18 Email Insider Summit (FL) Apr 27 Outfront Conference (NYC) May 12 OMMA Mobile (NYC) May 13 Digital Out-of-Home Awards (NYC) Jun 15 OMMA Video Jun 16 OMMA Publish (NYC) Jun 17 OMMA Social (NYC)
Recently Concluded Events►
Jan 26 OMMA Social (San Francisco) Jan 25 OMMA Performance (SF) Jan 12 MEDIA Agency of the Year 2009 (NYC) Jan 11 OMMA Agency of the Year 2009 (NYC) Dec 6 Email Insider Summit (Utah) Dec 2 Search Insider Summit (Utah) Nov 3 OMMA Adnets (NYC) Oct 30 OMMA Video (LA) Oct 29 OMMA Mobile (LA) Oct 29 OMMA Mobile & Video (LA)
All MediaPost/OMMA Events Event Blogging Past Event Videos
Industry Events Calendar
2010 Digital Out-of-Home Awards
2010 MEDIA Agency of the Year 2009 2010 OMMA Agency of the Year 2009 2009 Creative Media Awards 2009 OMMA Awards 2009 Digital Out-of-Home Awards 2009 Media Agency of the Year
All Awards
Employment Situations Wanted Services Offered Post a Job
Briefs Reports Online
MediaPost Directories
Mobile Insiders Group
People Finder Edit My Profile View My Profile My Contacts My Calendar
HOME • MANAGE SUBSCRIPTIONS • MEDIA KIT

ADVANCED SEARCH
Home > Marketing Daily > Thursday, Oct 15, 2009
News Brief
Coke To Intro Smaller Can In 2 Markets
Wednesday, October 14, 2009, 2:18 PM

SHARE

TOOLS

RELATED ARTICLES
TAGS:  Packaging, Beverages

MOST READ

Coca-Cola will roll out a smaller, 7.5-ounce can for its Coca-Cola Classic product in two markets in December.

According to the company the 90-calorie can will be sold in eight packs in New York and Washington, D.C. A national rollout will follow and be "well underway" by March 2010, according to the company.--Aaron Baar

1 person recommends this article. 




ARCHIVES
Recent Marketing Daily Articles
M&T Bank Offers Customized Checking Bonus    Feb 9, 1:34 PM
The Buffalo, N.Y.-based bank's "Build Your Own Bonus" incentive provides new customers with bonuses based on...
Coke Launches NASCAR 'Track Walks'    Feb 9, 1:36 PM
The program will kick off at Feb. 14's 2010 Daytona 500. Prior to the race, attendees...
McD's U.S. Sales Dip 0.7%, Global Up 2.6%    Feb 9, 1:46 PM
As the company pointed out, its U.S. performance in January still outpaced that of the QSR...
Staples Kicks Off New Product Eco-Challenge   Feb 9, 3:06 PM
In conjunction with Rochester Institute of Technology's Golisano Institute for Sustainability, Staples says it is starting...
Ford Partners With PBS For Black History Month    Feb 8, 2:34 PM
Ford has inked a partnership with PBS around "For Love of Liberty: The Story of America's...
Ram Truck Re-Ups With Raminator    Feb 8, 2:46 PM
Chrysler Group's Ram Truck sub-brand is renewing its eight-year-old monster truck racing partnership with Hall Brothers...
Toyota Pulls ABC TV Ads   Feb 9, 5:00 AM
Toyota dealers in five Southeast states have yanked their commercials off ABC TV local affiliates, complaining...
Mintel Predicts Banking Changes    Feb 8, 5:00 PM
Chicago-based Mintel Comperemedia is forecasting five major changes for banks in 2010: the end of "totally...
Sun Life Financial Scores Big During Super Bowl    Feb 8, 5:02 PM
Sun Life Financial received over $26 million in media value during the Super Bowl through 68...
Hess Launches Giveaway For East Coasters    Feb 8, 5:09 PM
No purchase is necessary, and contestants can enter once a day through March 31 by registering...
>> Marketing Daily Archives 
ABOUT MEDIAPOST • MASTHEAD • MEDIA KIT • RSS FEEDS • PRIVACY/TERMS & CONDITIONS
©2010 MediaPost Communications. All rights reserved.
1140 Broadway, 4th Floor, New York, NY 10001
tel. 212-204-2000, fax 212-204-2038, feedback@mediapost.com