MediaPost this week has launched a new home page for its news, features and commentary publications, and is introducing a new publication dedicated to the online and interactive advertising business. The new home page for MediaPost's publications, which can be found at www.MediaPostPublications.com, organizes all of the publishers daily, weekly and monthly newsletters, feeds and magazines in a single online portal with links to relevant news available from other sources on the Internet. Separately, MediaPost has split its daily email news feeds into two distinct publications. MediaDailyNews will continue to cover all media news relevant to media planners and buyers interested in the full spectrum of media, while the new OnlineMediaDaily will focus primarily on news about the online and interactive media industries.
The new publications site features an easier-to-read and more accessible design, as well as enhanced search capabilities and links to the all MediaPost publications, including MediaDailyNews, OnlineMediaDaily, RealMediaRiffs, TV Watch, Magazine Rack, Research Brief, Online Spin, Just An Online Minute, Email Insider, Search Insider, Rich Media Insider, Behavioral Insider, Around The Net, Accounts On The Move, Out To Launch, People On The Move, Letters To The Editor, as well as selected features and news stories from MEDIA magazine.
The new publications site links to the MediaPost.com home page, which continues to serve as a directory and community page for media planning and buying professionals, and which will be relaunched shortly with a new design and new features as well.
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