The office adds to the U.S.-based search marketing firm's presence in Boston, San Francisco, Spain, Sweden, the Netherlands, Denmark and Norway.

"We are truly delighted to welcome Australia to the iProspect family," said Robert Murray, president, iProspect U.S. "The opening of this office is significant. That market has lacked a top-tier search marketing offering."

Operating in a marketplace still in its infancy -- but in which Google maintains 85% market share--iProspect Australia already counts as clients HSBC, Tourism Australia, and eFax.

David Holmes is CEO of iProspect Australia.

Acquired by London-based Aegis plc in December of 2004, iProspect U.S. advises many of the world's largest brands on both natural search engine optimization and pay-per-click advertising.

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