Accounts on the Move
Tuesday, September 4, 2007
  • AT&T
    In Review
    AT&T is looking to consolidate media planning and buying for its landline and wireless services under one agency. The account is valued at $2.3 billion. GSD&M, Mediaedge:cia, OMD and Digitas are the incumbents.
  • Visa
    In Review
    Visa placed its $417.8 million global media buying account in review, in an effort to consolidate the work.
  • Chili's
    Hill Holliday
    Hill Holliday was named agency of record for Chili's Grill & Bar. The agency will handle television, print, radio and interactive work, along with media planning and buying responsibilities. The account is valued at $110 million.
  • Le Pain Quotidien
    Duval Guillaume
    Le Pain Quotidien, a bakery chain founded in Belgium, awarded Duval Guillaume its global advertising account. The work, previously unassigned, was awarded without a review. Spending was not released.
  • EDS
    TM Advertising
    EDS, a technology services company, selected TM Advertising as its worldwide creative agency of record on its $10 million account. The agency will be responsible for developing the creative strategy and execution of TV, print, and online elements. Media planning and buying will remain with MediaVest in New York City.
  • Bissell
    Cramer-Krasselt
    Cramer-Krasselt was awarded creative duties on the $22 million Bissell Homecare account. Campbell-Ewald previously handled the account.
  • Snip-its
    FUSE/ideas
    FUSE/ideas was named agency of record for Snip-its.
  • Laura Ashley
    bounce agency
    Laura Ashley named the bounce agency as its agency of record for marketing communications.