Fallon parted ways with Chrysler, following the agency's Cadillac account win. Chrysler placed its $150 million advertising account in review.
AED was awarded a $28 million contract by the Centers for Disease Control and Prevention to develop a national initiative to address two preventable causes of death: obesity and tobacco use. Campbell-Ewald (C-E) will handle media duties for the campaigns. In addition, C-E was named agency of record for Detroit's MotorCity Casino Hotel.
Euro RSCG Shanghai was named agency of record for Chinese children's clothing brand, Balabala. The agency bested Leo Burnett and DraftFCB for the win.
Advil placed creative chores on its $80 million advertising account in review. Grey currently handles the work.
Universal McCann was awarded media planning and buying chores on Ethan Allen's $20 million advertising account. MediaCom previously handled the work.
Family Dollar Stores selected Bernstein-Rein Advertising as its first agency of record, charged with media planning and buying, account planning, creative, digital and database/analytics duties.
Wells Fargo awarded Universal McCann and MRM its digital media chores and creative work.
The Bank of Easton named Strategis as its agency of record. The account was won without a review and previously handled by Sundin Associates.
Headset manufacturer, Skullcandy selected TrueAction to provide digital marketing solutions for the company's line of lifestyle audio devices and accessories. The agency will handle paid search, comparison shopping, affiliate marketing and online advertising.