Red Tettemer + Partners picked up two new business wins: Dial for Men Digital and Fuel TV. By winning the Dial for Men digital business, Red Tettemer + Partners becomes agency of record for the entire Dial for Men brand, both traditional and digital. The agency is also working on a project basis with Fuel TV, responsible for designing and developing a Facebook experience. The addition of this project strengthens the agency’s partnership with Fox and the Fox Networks Group.
Target has split with its lead creative agency, Wieden + Kennedy.
The New Jersey Devils selected The Vault as its agency of record to handle creative and strategic responsibilities including TV, print, radio, media planning and buying and digital communications. The campaign will revolve around the tagline "Get Your Jersey On."
The Better Sleep Council, the consumer research and education arm of the International Sleep Products Association, named Marcus Thomas, Cleveland, as its marketing agency of record. Work will include strategic development, social and digital media advertising, and public relations duties.
Reebok tapped mcgarrybowen to create a global ad campaign.