Around the Net In Brand Marketing Issues for August 2006
Around the Net In Brand Marketing - Thursday, Aug. 31, 2006
Lexus Serves Aces At U.S. Open
Bic Lighters Up The Ante With Poker Deal
Marketers Embrace Social Sites Despite the Risks
Worldwide, Advertisers Still Like TV
Heineken Light Beer Brands Fighting Each Other
Around the Net In Brand Marketing - Wednesday, Aug. 30, 2006
GM Uses Old Strategy To Move New Cars
McDonald's Under Fire For Toy Hummer Promotion
Top Clothing Marketers Squeezed By Big Retailers' Moves
Sony Ericsson Returns To Tennis Sponsorship
In-Store Video Ads A Hit With Shoppers
Around the Net In Brand Marketing - Tuesday, Aug. 29, 2006
Florida Towns Employ Marketing Mix
Best Buy CMO Quits Post
Tennis Ace Signs 'Lifetime' Deal With Prince
Play-Doh Joins Hair Salons In Kids Promotion
Disney Mobile Turns To Long-Form Advertising
Around the Net In Brand Marketing - Monday, Aug. 28, 2006
More Marketers Embrace Gay Themes In Ads
Pontiac to Advertise New Model Exclusively Online
Blizzard Ads Score Big Returns For Dairy Queen
Corona Shortage Keeps Retailers Dry, Sales Down
Nike Cuts Ties With Star Runner After Doping Scandal
Around the Net In Brand Marketing - Friday, Aug. 25, 2006
Discover Touts User-Friendly Aspects Of Card
Cross-Country Mini Caravan Touts New Model
Old Is New Again For Fragrance Marketers
M&Ms Candy Has Fun With Dark Side
Wine Marketers Will Tout Single-Serve Bottles
Around the Net In Brand Marketing - Thursday, Aug. 24, 2006
Consumers Get Dirty In Jeep Promotion
Suzuki Verging On Sales Breakthrough
Top Retailers Target Teens In Fall Campaigns
New Huggies Introduced by Kimberly-Clark
Red Bull Rewrites Sports Marketing Rules
Around the Net In Brand Marketing - Wednesday, Aug. 23, 2006
Parents' Group Slams Some Marketers, Praises Others
YouTube Introduces Video Opportunities For Marketers
KFC Turns to Moms For Marketing Advice
Marketers Join HBO's "Entourage"
Foster's Beer Offers Interactive Promo Toy
Around the Net In Brand Marketing - Tuesday, Aug. 22, 2006
Snapple Opens Visitors Center In New York
Research Shows Consumers Prefer Old-Fashioned Media
P&G's Folgers Enters Premium Coffee Market
Sara Lee Puts All Food Brands In One Campaign
Unilever Relies On Nontraditional Media for Sunsilk Launch
Anheuser-Busch To Produce Film And TV Content
Around the Net In Brand Marketing - Monday, Aug. 21, 2006
Drug Marketers To Increase Web Ad Spending by 25%
Nike And Sharapova Get 'Pretty' In New Campaign
Cigarette Marketers Face Daunting Rebranding Task
Heineken In New Fall Promos For Tennis, Music
Travel Marketers Creating Women-Only Vacations
Around the Net In Brand Marketing - Friday, Aug. 18, 2006
Caffeine-Laced Pantyhose A Hit On Web
'Snakes' Wins Buzz-Campaign
Tobacco Ruling Limits Cigarette Marketing
Chevy's Retooled Aveo Gets Big Web Push
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