Around the Net In Brand Marketing Issues for August 2009
Around the Net In Brand Marketing - Monday, Aug. 31, 2009
Price War Erupts In Bottled-Water Land
Buzz-Building Pop-Ups Prove Popular In Down Real Estate Market
Kellogg Embraces New Media For Tried-And-True Brands
Men's Underwear Sales As A Leading Economic Indicator
Veteran Ad Exec Says 'Mad Men' Really Were About Sex, Booze
Campbell's Chunky Line Swaps Football Helmets for Hard Hats
Ralph Lauren May Open Up To 15 China Stores Yearly
Around the Net In Brand Marketing - Friday, Aug. 28, 2009
L'Oréal CEO Bravely Beefs Up Marketing Spend, Expands Target
Sony Hopes New Campaign Draws Serious Serial Attention
Dell Does Better Than Analysts Predicted
More Shoppers Veer Toward Convenience
FTC Banning Many Types Of Robo-Calls, But Not Pols
Around the Net In Brand Marketing - Thursday, Aug. 27, 2009
Appliance Makers Want National Standards In Clunkers Program
Clunkers Tally Shows Toyota Sold Most; More Buyer Regret Than Usual
Chrysler Challenged By Perception Of Its Electric Cars
Survey Indicates Green Marketing Needs To Be Sliced And Diced
Sneaker Marketers Go Hyper Local
Nivea For Men Develops Online 'Groom Room'
Levi's Names Jaime Szulc Its First Global CMO
Tennis Players, Marketers Fashion Competition At U.S. Open
Around the Net In Brand Marketing - Wednesday, Aug. 26, 2009
Luxury Cars Becoming A Little Less Luxurious
A-B InBev Taking Budweiser To Every Corner Of The Globe
Motel 6 Offering Free Lodging To Three Touring Rock Bands
Toys R Us Giving 20% Discounts For Trade-Ins Of Baby Gear
Las Vegas Asserting Itself As Home For Furniture
Beer Makers Plan More Price Boosts
GM To Remove The GM Logo From All Vehicles
Nielsen, IRI Ink Consumer Data Pact
Around the Net In Brand Marketing - Tuesday, Aug. 25, 2009
Jobs Reportedly Focusing On The Minutiae Of Tablet Launch
CMO Pivotal To Developing Customer-Centric Organizations
Sale Of Rx Business Allows P&G To Return To Its Roots
Chinese Bask In IKEA's Consumerist Ambiance
Bridging The Great Divide Between CMOs And CTOs
Famed Blue Light Special Returns To Kmart
GM Can't Afford To Retain Opel Division, Trust Chairman Says
Around the Net In Brand Marketing - Monday, Aug. 24, 2009
Marketing-Oriented Polman Leads Unilever To Successful Quarter
Burger King Ads Take On Big Mac's Double Cheeseburger
Nokia Entering Netbook Market; Vows To Compete With IPhone
Paramount Delaying Scorsese Flick For Lack Of Marketing Funds
Marketer's 'Put-Pocketing' Stunt Draws Ire From Police
Press Reportedly Leaving Chrysler
Warner Chilcott Said To Plan Purchase Of P&G Drug Division
Apple Highest Grossing Retailer On Fifth Avenue
Marketers See Winner In Fantasy Football
Pampers' New Reality: 'A Parent Is Born'
Around the Net In Brand Marketing - Friday, Aug. 21, 2009
Colleges Object To Bud Light Cans In Team Colors
Starbucks Raises Some Prices, Lowers Others In Some Markets
Corn Refiners Vigorously Defend High Fructose Corn Syrup
PR Campaign To Save Boeing's C-17 Cargo Plane Takes Off
ConAgra Seeks To Expand With Shopping Cart Psychology
Special Delivery: Wal-Mart Expands Mail Offering
JC Penney Deal Expands Sports Memorabilia, Apparel Offerings
Around the Net In Brand Marketing - Thursday, Aug. 20, 2009
JetBlue's 'All You Can Jet' Promotion Reaches Full Capacity
GM Cuts Juice On 'Hideous' Buick Crossover
Responding To Criticism, Kodak Runs Naming Contest
Wal-Mart's Private Label Relaunch Is A Work In Progress
Using Metaphors To Build Consumer Experience Value
JAMA Study: Merck's Marketing Evident In Gardasil Endorsements
American Airlines Ramps Up Alliances With NFL Teams
Coty To Develop, Market Fragrances With Guess
Retailers Hope For Big Payoff With 1-Cent Sales
Around the Net In Brand Marketing - Wednesday, Aug. 19, 2009
Hardee's, Carl's Jr. Team Mounts Media Tour To Attack Mac
Free Speech Or Whole Foot In Mouth Disease?
Groupe Danone Offers 'Dannonomics' Loyalty Program
Target Boosts Marketing Spend As Value Message Takes Hold
Homebuilding Merger Creates '800-Pound Gorilla'
Senator Wants Big Pharma, Docs To Stop Medical Ghostwriting
Sony Slashes Price Of PlayStation 3 By $100 To $299
P&G Close To Olympic Deal
Around the Net In Brand Marketing - Tuesday, Aug. 18, 2009
Dell Smartphone Makes 'Proof Of Concept' Appearance in China
Panera Targets The Employed And Keeps Prices High
Sears', Kmart's Christmas Club Cards Offer 3% Premium
Sony Tries Humor In Campaign; Delays Launch Of Ultrathin TV
Detroit 3 Score Higher On Customer Satisfaction
VW, Crispin Split Despite Increase In Market Share
Video-Game Consoles Need Price Cuts, Analysts Say
New York Suit Claims Schwab Misled Investors
General Motors Inks Conditional Deal to Sell Saab
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