Around the Net In Brand Marketing Editions for October 2009
Around the Net In Brand Marketing - Friday, Oct. 16, 2009
The Earth Shakes As Wal-Mart And Amazon Go At It
Safeway CEO Reads The Grounds And Sees Prosperity Ahead
GM Looks To Maintain 19% Share; Gen Y's Attitude Won't Help
Hershey's Innovation Hampered By Stodgy Trust
Fragrance Notes From All Over: A Jagger Daughter; Fergie; Carrie
Why Marketers Are Wooing Women All Wrong
Pepsi Max Named Title Sponsor Of NFL International Series
Around the Net In Brand Marketing - Thursday, Oct. 15, 2009
Connecticut AG Investigating Smart Choice Food Labels
GM's Lutz: Only One Customer Brought Back A Car
Dell Reshapes His Company; Chases Profits, Not Share
Apple Hopes To Disrupt Windows 7 Debut
When Great Design Becomes Its Own Language
Adidas Celebrates 'Basketball As A Brotherhood'
Megan Fox Joins Ronaldo As Face Of Armani
Starbucks Responds To Carly Simon, Sonic Youth Accusations
Around the Net In Brand Marketing - Wednesday, Oct. 14, 2009
Samsung Encouraging 'Apps' For Phones, TVs and Other Devices
Pepsi's Apology For Amp App May Have Ramped Up Criticism
What's Behind The Rebranding Of Holiday Inn
Blackhawks, Bears Play Together In Ad Campaign
Marketers Can Learn From Rio's Olympic Victory
Women Face Major Hurdles But Make Strides In Sports
Kellogg To Laser-Brand Individual Corn Flakes
Viral VW Ads Test 'Fun Theory'
Microsoft Teams With 'Family Guy' Creator To Push Windows 7
Around the Net In Brand Marketing - Tuesday, Oct. 13, 2009
Videogame Makers Increase Efforts To Attract Girls And Women
Fast Food Efforts Fail To Hit The Spot
Gone And Not Coming Back: The 'Average American'
Susan Docherty's Challenge At GM: Deliver Results Now
Melitta Launches Coffee Line With European Flavor
Disney's Retail Plan Is A Theme Park In Its Stores
Paranormal Activity Tears A Page From The 'Blair Witch' Playbook
Striking New Levi's Ads Attempt To Revive Flagging Brand
Around the Net In Brand Marketing - Monday, Oct. 12, 2009
Why It's Time to Do Away With the Brand Manager
Big Marketing Budgets Are So Passé
7-Eleven Test Wrapping Its Bananas To Keep Them Yellow
Two Books Provide Insight Into How And Why Women Buy
Beckham Launching Own Line As Ronaldo Replaces Him At Armani
P&G To Detail 2009-10 Plans Tuesday At Shareholder Meeting
Around the Net In Brand Marketing - Friday, Oct. 9, 2009
Lincoln Challenges European Rivals To A Hill Climb
Barnes & Noble Has Holiday Plans For Its Own E-Reader
Consumer Intelligence Technology Compiles Profiles At Retail
Ralphs Selling Salsa Made By Former Gang Members
East German Brands Make A Comeback
Can Crocs Be More Than A One-Hit Wonder?
Subway Strives To Keep Strategy Fresh: Q&A With Jeff Moody
12-Year-Old Creates Commercial For New Wii Game In U.K.
Liz Claiborne Inks Exclusive Deal With JC Penney
Around the Net In Brand Marketing - Thursday, Oct. 8, 2009
Wendy's, Burger King, McDonald's Grill Up Hot News
Marketers Provide Backing For Recording Artists
Kroger CEO Talks About The Need For Continual Reinvention
A-B InBev No Longer Swims With The Fishes
Spicy 'Buffalo' Flavors Appeal To Aging Population
Ford Launching Ads Without Brand-New Cars To Show Off
Justice Department Opens IBM Antitrust Probe
Airlines Add Surcharge For Travel Around Holidays
Playboy's New Boss Plots A Club Revival
Around the Net In Brand Marketing - Wednesday, Oct. 7, 2009
Verizon Merges Units; Eliminates Companywide CMO Role
Bibendum Is Coming, Bibendum Is Coming
Lance Armstrong Peddling Anheuser-Busch's Michelob Ultra
Marketers Takes Charge Of Hollywood Studios
Amazon Cuts Kindle Price Again; Goes Global With E-Reader
Organic Farming? Sure, But Let's Be Sophisticated About It
More Ads For Basic Brands As Shoppers Spend Less
Coke Vitamin Drink Ads Canned By UK Ad Watchdog
Pizza Hut Sales Drop As Consumers Heat At Home
Around the Net In Brand Marketing - Tuesday, Oct. 6, 2009
Marchionne Spins Off Ram Trucks, Hires European Marketing Exec
Controversy Over Mattel's Homeless Doll Simmers
Milk's 20-Minute 'White Gold' Rock Opera Sells Only Itself
Holiday Retail Messages Are Partly Sunny With Chance Of Rain
NPD Group Study: Macs Loved By Rich and Nerdy
Chili's Revives 'Baby Back' Jingle; Revamps Popular Menu Items
Health Mart, Target Score Highest In Satisfaction Survey
Frito-Lay Promotes Ann Mukherjee To CMO
Macy's Inks Exclusive Deal With Ellen Tracy
Around the Net In Brand Marketing - Monday, Oct. 5, 2009
Volkswagen Resets Its Direction Toward Middle Of The Road
Merrill's Bull Comes Stompin' Back
Harrah's Loyalty Program May Be The Best In Any Industry
Pistachio Industry Hopes To Sell Nuts With Sexual Innuendo
DVD Displays Go As Part Of Wal-Mart's Anti-Clutter Movement
Kraft Rebooting ISnack 2.0 Name Down Under
PepsiCo To Form New Bottling Unit
Tesco Puts Ad Muscle Behind U.S. Business
Coach Sues Target For $1M Over 'Counterfeit' Bag
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