Around the Net In Brand Marketing Issues for July 2010
Around the Net In Brand Marketing - Friday, July 30, 2010
Inscrutable Consumers Push New Frugality Overboard
Videogame Makers Drop Subscription Fees; Sell Virtual Goods
President Will Start Promoting Auto Bailout In Speech Today
Omo Will Plant GPS Devices To Follow 50 Brazilians Home
Is Vitaminwater Healthy, Or Does It just Sound That Way?
Non-alcoholic Beverages That Purport To Help Consumers Unwind
Nielsen: Modest Sales Increase For Back-To-School Season
Madonna Shoots Material Girl For Macy's
Major Companies Download Data From Public Facebook Profiles
Around the Net In Brand Marketing - Thursday, July 29, 2010
With Tylenol Ailing, Novartis Will Give Away New Triaminic Med
Kindle 3 Unveiled As E-Book Market Explodes
Wal-Mart Needs to Strike Balance Between Basics And Glitter
Volvo Gets Down And Naughty In Trendy European Cities
At 90, Wunderman Says Families Can Be Better Understood
Apple Sits Atop The World's Most Valuable Brands
Aloft, Indigo Hotel Brands Rank Up With Established Chains
Limbaugh Rips GM, Chevy Volt On Range And Price
Jordan Gets Comfortable With Hanes (Again)
Around the Net In Brand Marketing - Wednesday, July 28, 2010
At $41,000, Chevrolet Volt Will Be A Jolt To Bank Accounts
PepsiCo, Feeling Its Oats, Will Try To Lift Breakfast Category
Post-It Notes Turn 30 With Down-Home Theme
Green Baby Products Firm Battles Big Boys Virally
NPD Group: Convenience, Cravings, Atmosphere Drive Take-Out
Landon Donovan On Course To Rewrite Sports Marketing
Target Under Fire From Gay Community
Study: Twitter No Slam Dunk For Marketers
Disney Buying Playdom, Maker Of Online Social Games
Meijer's Increases 'Home Grown' Commitment By 20%
Around the Net In Brand Marketing - Tuesday, July 27, 2010
Grocers Dispensing Nutritional Advice To Their Customers
Hasbro's Sales Explode As NERF Rifles Capture Boy's Fancies
Hyatt Checks Out A Reinvention Of Hospitality
The Rich Prefer To Be Understated, But They're Spending Again
Affordability, Social Values Drive Hybrid Car Sales
Edgy Edge Online Campaign Makes Light Of Everyday Irritations
Cowboys' Super Show Celebrates Super Bowl Countdown
CPSC To Investigate Mother's Complaint About Happy Meal Toy
'Jailbreaking' Smartphones Ruled Legal Under U.S. Copyright Law
Around the Net In Brand Marketing - Monday, July 26, 2010
Former Environmental Adversary Now Partnering With Wal-Mart
Disney's Marketing For 'Tron: Legacy' Reaches New Levels
Is Mustafa Actually Selling Body Wash Or Just Being Virally Virile?
Delta Aggressively Pursuing New York-Chicago Shuttle Users
Novartis Exec Sees Generic Biotech Drugs Flourishing
Mass Vs. Niche Marketing: New Directions
Report: Convenience Foods Continue Vast Hold On Retail Market
Ex-Marketing VP: 'PT Cruiser Could Have Been Even Bigger'
American Family Insurance Creates Social Game To Reach Demo
Around the Net In Brand Marketing - Friday, July 23, 2010
Court Rules In MGA Entertainment's Favor In Bratz Dolls Case
Want To Keep People Moving? Step Up The Tempo
Ford's Reinvention Takes Shape As Buyers Soften Toward U.S. Cars
Retailers Conjure Christmas Sales In The Heat Of Summer
Gap's 1969 Test Store Seeks A Slice Of the Premium Jeans Market
Kroger Savings Go Digital With Online Coupon Center
Sources: GM Plans To File For IPO During Week Of Aug. 16
Around the Net In Brand Marketing - Thursday, July 22, 2010
Ice Cream, Nice Cream, They're All Screaming For Ice Cream
Apple Looking To Increase Share In Small Business Market
Reckitt Benckiser Adding Two 'Powerbrands' To Its Arsenal
Christmas Club Card Returns To Sears And Kmart
Despite Off-Course Woes, Woods Wins In Marketing
Pepsi Wins Praise For Refreshing the Gulf
G4 Channel To Become 4G In A Week Of Sprint Promotion
Ford's Green Strategy: Hybrid, Gas-Powered Models To Cost Same
Target Launches Disney-Inspired Tween Line
Nine Stupid Things A CMO Did Today
Around the Net In Brand Marketing - Wednesday, July 21, 2010
Sara Lee Looking To Get A Rise Out Of Bakery Unit
Retail Eyewear Gets An Entirely New Look
Interruption Has Always Trumped Engagement; Still Does
World Cup Campaign Helps To Boost Coca-Cola
Blimpie Rolls Out Menu Line For 'Healthy, Active Lifestyles'
Frances Allen, Ex Of Dunkin' Brands, Joins Denny's As CMO
Jennifer Aniston Joins Celebrity Scent Brigade With U.K. Launch
iPhone, iPad, Macs Help Apple To Highest Quarterly Revenue
Around the Net In Brand Marketing - Tuesday, July 20, 2010
Amazon.com Claims It's Selling 80% More E-Books Than Hardcovers
Ford's Monty On How To Use Social Media To Influence People
Infiniti Again Struggles To Refine Its Obscure Image
Sir Thomas Lipton: The Man Who Branded Tea
Who Was Thomas Edison, And What Are His Lessons For Us Today?
New Ford Explorer To Highlight Its Boosted Mileage
Virgin Mobile Seeks To Shed 'Pay As You Go' Image
Around the Net In Brand Marketing - Monday, July 19, 2010
Pepsi, Pytka Can't Get Enough Of The Cola Wars
Eli Lilly Girds For Challenges; Sees Opportunities Emerging
Nielsen Says Boomers Are Where It's At, Baby
Baskin Robbins Retires Five Flavors On 'National Ice Cream Day'
Pop-Up 'Restaurants' Offer Gourmet Food Direct To Consumers
Al Pacino's First Brand Endorsement: Australia's Vittoria Coffee
Audit Criticizes Obama Task Force For Dealer Closings
Nokia Siemens To Pay $1.2 Billion For Motorola Wireless Unit
McDonald's Calls Off Smoothie Samples
Price War, iPad Rapidly Reshaping Young E-Book Market
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