Tuesday, February 12, 2013
Karl Greenberg, February 12, 2013, 10:00 AM
  • Chrysler Gets Into FinanceDetroit Bureau

    Chrysler will soon be back in the financial services business for the first time since its 2009 bankruptcy. The maker will launch a new partnership with Santander Consumer USA Inc., of Dallas, this coming spring to offer "a full spectrum of auto financing services to Chrysler Group and FIAT customers and dealers under the name Chrysler Capital." The move, company officials hope, will make it easier to compete with the likes of Ford and Toyota which turn to their in-house financial services subsidiaries to help offer affordable credit to customers - and more competitive financing alternatives for dealers. Read the whole story...

  • CITGO Kicks Off Marketer RoundtablesConvenience Store News

    CITGO Petroleum Corp. is hosting a series of roundtable meetings aimed at getting CITGO marketers to grow their businesses starting Feb. 12 and running through March 5 throughout CITGO's footprint. During the meetings, CITGO personnel will present 2013 program updates, advertising plans and other tools to generate more traffic and sales. This is the 25th anniversary of the CITGO roundtable meetings. Among the programs the company is touting is its "Fueling Good Road Trip," a tour through the CITGO footprint that highlights local communities, schools and charities, and will be reported on through social and broadcast media. Read the whole story...

  • Invasion Of The Aliens: Australia Australia Marketing

    It can't happen here? Oh, yes it can. As International brands gain a stronger foothold in Australia, it's invasion of the body snatchers in Oz as the multinationals lure shoppers away from local brands. The finding comes from marketing services firm Epsilon's '2013 Consumer Loyalty Study', which uncovered a growing passion for overseas brands, particularly among the higher income segment and younger age groups. Australians are favoring brands like Zara, Top Shop and Christian Dior, while becoming less loyal to local retailers. Read the whole story...

  • Brooklyn Fairway Prepped To ReopenSupermarket News

    The Fairway Market's store in Brooklyn that was flooded like the Pequod by Sandy is set to reopen on March 1, the company said a statement on its website. The 52,000-square-foot store on New York Harbor in Red Hook suffered extensive damage as the result of flooding. "Our store in Red Hook is the cornerstone of that neighborhood," Howard Glickberg, founder of the New York chain. Video at the jump. Read the whole story...

  • Consumer Picks: Top 5 Casual-Dining ChainsNation's Restaurant News

    Nation's Restaurant News, with WD Partners, put together the list of top chains based on consumer sentiment. The Cheesecake Factory was top in the Varied-Menu subcategory, though at the bottom for Value because it nearly swept the rest of the survey's attribute ratings. After that, in order: P.F. Chang's, Bonefish Grill, Olive Garden, and Carrabba's Italian Grill. Read the whole story...

  • Ad Actor Paychecks On Cutting Room FloorLos Angeles Times

    The advertising industry took a great leap forward after the Great Recession, but left actors in the dust. Commercial production broke records in LA, last year but middle-class actors in ads are struggling to make ends meet. What else is new? Celebrities are taking spots once occupied by lesser-known actors. Lucrative network television residuals - the fees that actors get when their work is rerun - have eroded as advertisers shift spending to cable television shows like "Mad Men" and "Breaking Bad" that pay lower rates. And then there's internet exposure, which offers little cash for casts. Read the whole story...