Wednesday, February 13, 2013
Karl Greenberg, February 13, 2013, 10:03 AM
  • Chevrolet Tries To Boost MalibuDetroit Bureau

    To achieve share gains, Chevrolet needs to save Malibu. The company has had to slash prices and do a mid-cycle refresh of the recently redesigned midsize sedan. Chevy will cut $770 of the car's MSRP, hoping to keep the sedan from losing more ground. Introduced in early 2012, the domestic 4-door faces a formidable assortment of competitors in one of the market's toughest segments, including all-new versions of the Ford Fusion, Nissan Altima and Honda Accord, as well as the midsize sales leader, the Toyota Camry. Malibu's unanticipated shortfall is one reason why parent General Motors lost 1.5 points of market share in 2012, industry analysts report. Read the whole story...

  • Burger King Revamps CoffeeBurger Business

    Burger King has revamped its coffee again, adopting "a new, 100% Latin American arabica bean custom blend" from supplier Seattle's Best, a unit of Starbucks. The new Smooth Roast platform includes brewed coffee, iced coffee and, for the first time, latts (beginning in March), which moves Burger King a bit closer to McDonald's McCaf menu. A Burger King spokesperson told BurgerBusiness.com that its roughly 8,400 U.S. stores will install specialty coffee machines by mid-March in order to execute the espresso-based latts. Read the whole story...

  • C-Store Leaders Call For ReinventionConvenience Store News

    Many c-store leaders at the NACS Leadership Forum argued that convenience store chains need to adapt or meet their makers. One example: Igal Zamir, president of Tennessee-based MAPCO Express, whose company operates 372 c-stores in seven states, said industry challenges include channel blurring, the reinvention of drugstores as a convenience destination for women, flat fuel consumption and declining cigarette profits. He said C stores must adapt to consumers shifting from soft drinks to energy and healthy drink solutions. He cited Duane Reade, a division of drugstore giant Walgreen Co., as the c-store industry's biggest competitor. Read the whole story...

  • CVS Names Staples Exec To Lead RetailRetailing Today

    CVS Caremark has announced the appointment of former Staples executive Brian Tilzer as SVP chief digital officer. In his new role, Tilzer will develop and lead teams driving CVS Caremark's company-wide digital innovation efforts and will focus on connecting current and future digital initiatives. Prior to joining CVS Caremark, he was the SVP of global e-commerce with Staples, where he developed and led several multi-channel digital innovation strategies. Read the whole story...

  • Target's Prabal Gurung Collection ScoresTwinCities

    Target's limited-edition designer partnership with designer Prabal Gurung seems to have the right stuff. The Minneapolis-based discounter's line of floral dresses and women's fashion accessories under the Gurung name that proved to be a hit with shoppers. Two days after the items went for sale at 8 a.m. on Feb. 10, many items in the collection were already sold out. Online availability was also scarce, especially in popular sizes. Not so a recent pairing with high-end retailer Neiman Marcus the results of which stagnated on shelves. Read the whole story...

  • Union Bank Turns To Angelou, Olmos Adweek

    Regional player Union Bank, which wants to go national, is touting its honesty and clean hands that never handled subprime loans with its first ever campaign that features poet Maya Angelou, actor Edward James Olmos. Via agency Eleven, the campaign theme is "Doing right, it's just good business." Read the whole story...