, Apr 27, 2004, 12:00 AM
  • A Bush Commercial Takes Aim at Kerry's Defense Credentials (New York Times)

    A spot from President Bush highlights Senator John Kerry's positions against spending on various weapons systems. It is to run through next week on national cable networks and on stations in nine critical states. In nine other states, similar versions are running this week that refer specifically to systems Mr. Kerry opposed that were made in those states. Read the whole story...

  • Murdoch Sees TV Ad Rate Rise Smaller Than Year Ago (Reuters)

    News Corp Ltd. Chief Executive and Chairman Rupert Murdoch said on Monday that he expected television networks would see smaller price increases for their commercial time during the annual upfront market when advertisers buy ad time for the fall season. Read the whole story...

  • Ad Walk of Fame Unveils Finalists (Adweek)

    Are the California Raisins still remembered fondly? Is Tony the Tiger still a roaring success with consumers? Or has the Aflac duck won their affection? These and more than a score of other legendary ad icons and slogans, 26 of each, are the finalists for the first Advertising Walk of Fame, to be unveiled when the 4A's Advertising Week in New York kicks off on Sept. 20. Read the whole story...

  • Howard Stern's Radio Ratings Up Amid FCC Flap (Reuters)

    Federal regulators may have painted a big bull's eye on Howard Stern's back, but the recent government crackdown on indecency over the airwaves has proven a boon to the shock jock's ratings. Read the whole story...

  • Low-Watt Radio Wields Its Power (Wired)

    She was a pirate who wanted to go legit. In the late 1990s, Jane Carpenter joined a team that ran an illicit radio station in Salida, Colorado. It was, she said, broadcasting at its most basic, featuring a $100, 6-watt transmitter, a bunch of volunteers and irregular scheduled programming. Two years ago, Carpenter's dream of running a legal community radio station came true. After a series of government reversals, the FCC, in January 2000, decided to offer a limited number of licenses to low-watt radio stations. Read the whole story...