, Jun 28, 2004, 12:00 AM
  • Emphasis on change was hallmark of 2004 Cannes ad festival USA Today, June 28, 2004

    Tasteful, upbeat and universally appealing ads comprised the roster of big TV ad winners here at a change-filled 51st Annual Cannes Lions International Advertising Festival. Read the whole story...

  • Leading National Advertisers Report AdAge, June 28, 2004

    The nations' top advertisers ignited growth in the nation's media in 2003 by scoring a resounding 9% growth in their U.S. advertising to $90.31 billion, according to Advertising Age's 49th annual 100 Leading National Advertisers' report Read the whole story...

  • The Troubling Case of the Phantom Readers The New York Times, June 28, 2004

    Like hundreds of other media organizations that still use paper as the principal means to deliver news in an increasingly electronic world, Newsday, The Chicago Sun-Times and the Spanish-language daily Hoy have been under pressure in recent years to maintain their readership and, ideally, increase it. Read the whole story...

  • Cuts Keeping PBS in Peril Television Week

    Faced with a major drop in corporate, private and government funding, lower ratings and an ongoing revolt over excessive programming costs by dozens of its 349 member stations, the Public Broadcasting System is in one of the worst crises of its history. Read the whole story...

  • Rain or Shine, Win or Lose, This Ad Is Just for You The New York Times, June 28, 2004

    After the Los Angeles Lakers lost the N.B.A. championship two weeks ago, the first television commercial many viewers saw starred a defeated Laker, Shaquille O'Neal. For marketers who believe context matters, it was like watching the losing quarterback of the Super Bowl turn to the camera and yell, "I'm going to Disneyland." Read the whole story...