USA Today, January 28, 2005
So much for the much-talked-about "G-rated" Super Bowl. Cialis, maker of an erectile dysfunction (ED) drug, and Unilever's new Degree for Men deodorant will be showing up with provocative ads for Fox's airing of Super Bowl XXXIX on Feb. 6. Read the whole story...

AP, January 27, 2005
This year, the only thing MTV is exposing during the Super Bowl halftime is a revamped network. After producing the infamous Janet Jackson halftime show last year, MTV will launch a new look to its sister station, MTV2, during the Feb. 6 game break. MTV and MTV2 will both air a preview special of MTV2, featuring a combination of music, shows and random content aimed at young males. Read the whole story...

AdAge.com, January 28, 2005
In testimony at yesterday's one-day food marketing hearing at the Institute of Medicine of the National Academies of Science, a McDonald's executive said the company takes Ronald McDonald to elementary schools and is talking to children as young as 4 in its advertising. Read the whole story...

The New York Times, January 28, 2005
Media companies hoping to expand their television station holdings and to own both TV stations and newspapers in the same markets suffered a setback yesterday when the Bush administration decided to abandon its challenge to a ruling that blocked the relaxation of ownership rules. Read the whole story...

The New York Times, January 28, 2005
Are today's men incompetent, bumbling idiots? Judging by portrayals in some advertising, the answer seems to be yes - much to the dismay of some men. Read the whole story...