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- Are You Niched too Tight? (2i Trade Resource) The hot marketing strategy of 2001 was niche marketing. A buzzword that vibrated across the Internet for two solid years and proved to be a strategy that worked. However, as with all things, times change. Read the whole story...
- CMGI Cuts 2002 Forecast, Will Buy Back Engage (Reuters) CMGI Inc., whose vastly depreciated Internet holdings have made it a poster child for the failed dot-com era, said on Tuesday it expects to report a quarterly loss and lowered its forecast for the rest of the year. Read the whole story...
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