Monday, September 24, 2007
  • Tameka Kee, September 24, 2007, 1:15 PM
  • People Search Engines: Still Workin' Out the Kinks Web Worker Daily

    With the influx of people search engines (Spock, Wink, et all) all claiming to do something "better than Google" does, it was inevitable that a blogger or Webmaster set out to test their claims. In an informal review, Web Worker Daily puts Spock, SquidWho, WhoZat, and Wink to the test for the names of a well-known Web expert (Om Malik), the columnist himself (a bit less well-known), and his friend (relatively no Web presence) -- and finds that though each engine had its merits, none of them was an outright "Google-killer" that made "people search" simple, yet extensive.Read the whole story...

  • Still More Social News Linking TipsSEO Book

    While building quality links is an ongoing SEO task, it doesn't have to be monotonous! SEO Book serves up six quick tips for using social news sites and networks to increase inbound links to a page, including creating a polished story (or blog post) with supporting data and a timely news peg -- and getting the DIGGers, STUMBLERs and SPHINNers talking.Read the whole story...

  • Dollar's Downward Spiral Impacts Affiliate PPC CampaignsSearch Engine Journal

    Search marketers in the affiliate business may face even tougher times ahead - as their European partners could take advantage of a number of factors that will drag down their search results (and increase their average CPC). The dollar hit an all-time low compared to the euro, and given that two search engines dominate high-volume traffic in the U.S., international affiliates know where to go to snag more of the market share and consequently, cheaper American clicks.Read the whole story...

  • Told 'Ya Universal Search (And Ask 3D, For that Matter) Was a Big Deal!Search Engine Land

    Gord Hotchkiss' in-depth look at new eye tracking studies by Enquiro details how Google's Universal Search and iGoogle personalized search impact user behavior on a fundamental level. With blended search results, for example, users view the options in specific segments or "chunks," instead of scanning straight down the page and looking to the right when a particular headline sparks interest.

    Industry vets have pegged search personalization and the inclusion of images and video into the results as two developments that will change the future of search as we know it -- and Enquiro's first research into the theory ...Read the whole story...

  • Google Blocks Malware (And Maybe Your Non-Malicious Web Site, Too) The Register

    In the fight to protect searchers from Web sites serving malware or other harmful software, Google has partnered with StopBadware.org, a Cambridge-based organization dedicated to flagging such sites and informing the general population about their activities. While these sites will show up in Google's search listings, users will not be able to link directly to them - prompted instead to visit the StopBadware homepage to learn more.

    Some sites that got "bad-listed," didn't set out to be malicious, landing on the banned list because the ad network or ad server that they chose happened to be delivering tainted ads. ...Read the whole story...