Wednesday, April 30, 2008
  • Tameka Kee, April 30, 2008, 12:45 PM
  • How To Optimize For GoogleISEdb

    Sure, rankings in MSN and Yahoo are important, but Google, which claims more market share than both of those engines combined, can make or break your business. With that in mind, the Internet Search Database is launching a three-part series on how to optimize your Web site for Google.

    Tips in part one include choosing the right keywords, density, meta description and keyword tags, link anchor text, site navigation and much more. Some of the advice may seem obvious ("Victoria BC hotel" is a better keyword than "hotel") but there is likely something worth reading here for everyone.Read the whole story...

  • A Blogger's ChecklistJennifer Sleg

    How many times have you hit the "publish" button only to realize you forgot to do something vital? Jennifer Sleg has developed a checklist to help bloggers avoid publishing posts not fit for consumption.

    Did you type what you meant? Do you have a hook? Are there related articles you can link to? Did you tag it? Post this list next to your desk and rid yourself of that nagging "What didn't I do?" feeling once and for all.Read the whole story...

  • Will Google Image Search Scale?Search NewZ

    Andy Beal tackles Google's nascent Image Search tool, which promises to index images without relying on accompanying text. The technology is no doubt exciting, he says, but will it scale? Can it be applied to the billion of images scattered across the Web? Some say not, but for Beal, that only serves as a greater challenge for Google, which it will relish tackling.Read the whole story...

  • Report Says 30% Will Use Local Search In MobileLocal Mobile Search

    A Juniper report on mobile advertising found that 30% of the subscriber base is expected to use local mobile search services by 2013, and local search will account for 43% of cumulative mobile search advertising revenues between 2008 and 2013.

    Greg Sterling argues that the number of subscribers accessing local content will be closer to 100%, however. "All users who access the mobile Internet or comparable applications on their phones will access local content," he says. "It won't be the only content they seek but it will be a primary category."Read the whole story...

  • Feedburner's Google Integration Finally Under WaySearch Engine Journal

    One year after Google announced it would acquire Feedburner, the promised integration of Ad Sense units into Feedburner members' RSS feeds may finally be under way. So says the official Feedburner blog.

    The integration will affect both Adsense and Feedburner advertisers, although it's not entirely clear how. Advertising on RSS has been going on for a while, but it has not really caught on, perhaps due to the nature of RSS itself. This integration should go a long way toward proving if it will ever take hold.Read the whole story...