Thursday, May 22, 2008
  • Tameka Kee, May 22, 2008, 2:31 PM
  • Regulators Will Keep Their Eye On The Google-Yahoo Dance Marketing Pilgrim

    Andy Beal offers some quick commentary on the New York Times article that digs into the antitrust hurdles that Google and Yahoo will likely have to clear to move any outsourced search deal forward. <br><br>

    Beal says that the two giants will have to deal more with legislators' perceptions of whether Google is too dominant on its own--than whether the deal is really anti-competitive.

     


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  • Advanced Wikipedia Search ToolsRead Write Web

    There are a number of tools you can use to improve your Wikipedia search experience--after all, there are now over 10 million articles in more than 250 languages.

    Wikiwix, for example, searches multiple Wikipedia sites for the same query (including Wikiionary, Wikiquote and Wikinews), and also offers an image search option. Qwika makes it easy to search across entries of differing languages, while the mobile-focused AskMeNow applies some natural language search parameters to a query and then crawls the entire Wikipedia index.

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  • Have You Seen Changes In Your Ask Rankings?Search Newz

    Seems like an odd question, given the fact that there hasn't been much news out of the Ask camp regarding core search innovation (heck, not even a blog post since February!). But a recent Webmaster World forums thread reveals that some site owners have been seeing changes in their Ask rankings, and Navneet Kaushal rounds them up as proof that there may be an algorithmic shake-up going on.

    "We have seen large jumps from Ask the last two weeks, most significantly this last Friday," wrote one forum member. "About a 40% increase in traffic since Friday. Ask normally ...Read the whole story...

  • A Look Under The Hood With Google's Search Quality TeamOfficial Google Blog

    "For something that is used so often by so many people, surprisingly little is known about ranking at Google. This is entirely our fault, and it is by design. We are, to be honest, quite secretive about what we do." So says Udi Manber, Google's vice president of engineering and search quality.

    Yet in this blog post, Manber acknowledges that the veil of secrecy around Google's ranking algorithms hasn't completely been in the giant's best interest, and sheds some light on the people and processes behind positioning on the SERPs.Read the whole story...

  • Microsoft's Search Cashback Plan: Not Such a Bad IdeaTechCrunch

    Michael Arrington goes against the grain with this post that extols the (potential) virtues of Microsoft's e-commerce search cashback plan. Unlike many industry pundits, Arrington argues that combining a CPA ad model with user incentives is a solid strategy because: "It's a bold move that goes for Google's throat, and it will likely have a material impact on their search market share."

    Arrington says that it's clear that a pure technology play (like Ask's 3D improvements, Yahoo's Panama rollout, and even Microsoft's adCenter upgrades) is not the way to go up against Google's search juggernaut. Nor is simply ...Read the whole story...