• Laurie Sullivan, Nov 24, 2010, 1:20 PM
  • Handling Google Quality Score BugPPC Blog

    The quality score malfunction is causing search optimization professionals to stress out as retail heads into one of the busiest shopping weekends of the year. Google can't offer a concrete answer to fix the problem, but some point to the issue as being similar to problems seen in October. The error means higher bids and messed-up paid search auctions. The post makes some suggestions on how to get through the mess until the bug gets fixed.Read the whole story...

  • 2011, The Year Of Facebook eMarketer

    Social media and search will become one in 2011. That's what we're led to believe through a study released by Covario. Evidently, search marketers have discovered how using social media can strengthen campaign strategies. The report suggests companies will allocate budgets from other paid search areas and increase spending on Facebook next year.Read the whole story...

  • A Little Dirty SEOSearch Engine Watch

    Gary-Adam Shannon admits at times he dabbles in what he calls "questionable SEO," but never does what he explains in the post. The only reason for diving into the unmentionable is to ensure SEOs have a method and strategy to protect their sites, stay one step ahead of the competition, and fix weaknesses before others find and exploit them.Read the whole story...