Sunday, February 27, 2011
  • Laurie Sullivan, February 27, 2011, 6:41 PM
  • When No-Follow Benefits PageRankWebmaster Central

    In Matt Cutt's most recent Webmaster Help Video, he tells us how Google treats sites where all external links are no-follow, the HTML tag that tells the search engine whether or not the page should contribute anything to search engine page rankings. Cutts explains why it might (or not) make sense to have the "no-follow" code on a link.Read the whole story...

  • Getting Lost In The MessageBruce Clay

    For those who can't say it in 140 characters or less, Tweetdeck rolled out a Deck.ly feature at the end of January. The tool enables marketers to add more words to their tweets. But Jessica Lee believes that opens Twitter streams to "chatterboxes" -- those with the inability to get straight to the point. She tells us how the tools shifts the message and the medium away from marketing.Read the whole story...

  • Search Marketing Salaries: What Are You Worth?ClickZ

    Anna Maria Virzi points to a study from Crandall Associates that suggests search marketing salaries are on the rise. According to the study, the average salary for SEO specialist rose from $74,900 in 2010 to $75,000 this year; for SEM analysts from $67,100 to $67,800; and SEO analysts, from $66,500 to $66,900. Web analytics managers took the biggest lead in salary.Read the whole story...