• Laurie Sullivan, Apr 20, 2011, 12:24 PM
  • Eight Tips For On-Page SEOSEOmozBlog

    Pete Meyers serves up eight fixes to on-page SEO problems he sees surface regularly. For starters, don't leave it up to Google to choose the correct version of a page to index if there are duplicates on the site. Meyers tells us how Canonicalizing pages helps. He also delves into title tags, direct product and low-value links, and rewriting internal anchor text.Read the whole story...

  • 'Ethical' Link-Buying TechniquesKaiserthesage

    For marketers who thought about buying links, here are 10 ways to make the purchase "ethically." Well, that's according to Jason Acidre. He tells us Google may not like the practice of SEO professionals buying links, but describes a variety of "risk-free" and "indirect" link-buying techniques marketers can use.Read the whole story...

  • Google May Have Tapped IBM's Patents SEO by the Sea

    Bill Slawski tells us Google's efforts to develop a self-driving car may have gotten a "jumpstart from IBM patents" that addressed various safety issues, such as a system for sensing objects on the surface of vehicles, and collision avoidance systems. He outlines more than a dozen, providing screen shots from drawings included with the filings.Read the whole story...

  • How To Hire In-House SEO ExpertsBruce Clay

    Susan Esparza offers some advice on hiring in-house SEO experts. Before starting the actual hiring, he suggests establishing if your business can support an in-house SEO team. Begin by determining if the company has the budget and the physical space to put a full-time staff member, as well as the ability to give up control and trust the expert. Esparza outlines a checklist to help companies get started.Read the whole story...