Friday, July 29, 2011
  • Laurie Sullivan, July 29, 2011, 1:58 PM
  • Optimizing ContentSearch Engine Guide

    Stoney deGeyter describes what he believes is the correct way to optimize content for keywords. He explains how to keep the focus on keywords by developing core terms and supporting phrases. He also suggests paying attention to writing style, and developing strong page titles and descriptions.Read the whole story...

  • SEO For RetargetingSEOmozBlog

    Breaking down the silos to tap data, Joanna Lord tells us how to leverage SEO for search retargeting. Lord, who views the method as recycling SEO efforts, explains how to use search retargeting as a paid acquisition channel. She writes that it allows advertisers to reach back out to consumers who have previously searched for brand names or specific keywords.Read the whole story...