Would you be surprised to discover that most PPC managers stick to the "big 3" search engines when planning campaigns? Not me. So when PPC Hero did a survey of second-tier engine use, 31% of respondents revealed they had not tried any of the search engines listed in the study. Oh, well.
Joe writes that 115 respondents participated in the study, in which the search engines receiving the most votes were Ask.com and Business.com.