The worst results for the El Segundo, Calif.-based company came in its Fisher-Price brand, with sales dropping 17%, followed by a 14% drop in its boys' brands, which include Hot Wheels, Matchbox and Tyco.
Sales of American Girl products dipped 4%. Barbie, celebrating her 50th birthday this year, provided a relative bright spot: While sales decreased 5% overall, sales in the U.S. had double-digit increases. --Sarah Mahoney