Univision's alliance with Seattle-based AdReady will enable Univision Interactive Media to provide self-service advertisers with a way to advertise on Univision.com and premier partner Web sites.
"Univision Interactive Self-Service will accelerate Univision's ability to bring new advertisers online and serve them more efficiently," said Kevin Conroy, president of Univision Interactive Media. "We look forward to working with AdReady as we continue to develop innovative new ways to enhance our offerings and provide new solutions to our advertising partners and publishers alike."--Tanya Irwin