mobile "Taser" metric
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Looking for more offline data for marketers -- in a online world May 23, 5:18 p.m.
A future big data grab for marketers -- and data companies -- is in collecting ...
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Experian Takes Universal View Of Data May 23, 12:21 p.m.
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Properly Valuing Data May 23, 12:02 p.m.
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Lack Of Data About Data Drives Opportunity May 23, 12:02 p.m.
Richard Frankel, president, Rocket Fuel, argues there won’t be a standard for evaluating the value of ...
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The Year Of Big Data? More Like The Decade Of Big Data May 23, 11:49 a.m.
Speaking at OMMA DDM in New York this afternoon, John Simpson, managing director, Blue State Digital, ...
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HarperCollins' Boyle On Boiling Your Data May 23, 10:54 a.m.
Echoing the positions of other experts at OMMA DDB on Thursday, David Boyle, SVP of Consumer ...
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That's Funny, David Boyle Doesn't Look Blueish May 23, 10:44 a.m.
David Boyle, the consumer insights guru at HarperCollins Publishers describes himself as a “data geek” and ...
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