AOL's FanHouse.com Partners With StubHub
- May 5, 2009
Under the agreement, StubHub will be integrated throughout FanHouse, including in the left navigation bar of each sports page and team page, within the league scores sections for each game, and on each team schedule and league standings page.
AOL Sports was rebranded in January as FanHouse, adopting the name of its popular blog for the Web portal's entire sports site. The StubHub partnership is part of AOL's broader effort to build out the property with expanded coverage, more video and the addition of sports columnists including Jay Mariotti and Lisa Olson.
Geared toward men ages 18 to 34, FanHouse drew almost 10 million unique visitors in March, according to comScore.--Mark Walsh
